Post-Upload Steps for YouTube Videos

Introduction

• Discusses 17 steps to take after uploading a YouTube video to ensure visibility.
• Part of a six-part series on video creation.
• Importance of metadata and SEO for video.

Pre-Upload Steps

• File Naming: Ensure the video file name includes keywords related to the video content.
  • Helps YouTube understand the video's context.
• Title and Thumbnail Planning: Critical for click-through rate.
  • Can be modified later based on performance.

Upload Steps

• Keywords: Use ChatGPT to generate relevant keywords from the video script.
• Description: Also generated by ChatGPT using keywords.
  • Use a pre-made template for consistency.
  • Add specific affiliate links or resources as needed.

Using Keywords

• Incorporate into:
  • Title
  • Description
  • Chapters
• Tools: Use TubeBuddy for adding chapters and keywords.
  • Offers a discount code for TubeBuddy.

Enhancing Viewer Experience

• Chapters: Improves viewer navigation and adds keywords.
• Video Cards & End Screens:
  • Cards for linking related videos.
  • Be specific with end screens to guide viewers to the next video.

Playlists

• Add videos to relevant playlists.
• Customize channel homepage with single playlists for better navigation.
• List Link Hack: Use playlist link with &list= code to ensure autoplay of playlist videos.

Engagement Strategies

• Pinned Comment: Encourage viewer interaction and engagement.
  • Important within the first 24 hours.
• Community Tab: Use to post related GIFs and short blurbs pre-scheduled.

Promotion Techniques

• YT Open App: Use for mobile-friendly links.
  • Creates deep links for smoother user experience.
• Link-in-Bio: Use aesthetically appealing options like Squarespace's bio site.

Short Form & Social Media

• Repurpose long-form content into short clips for platforms like Instagram, TikTok.
• ManyChat Automation: Automate direct messages for increased engagement.

Instagram Stories

• Series of stories to promote videos.
  • Include clips, thumbnail, and screen recordings of the video.

Community Engagement

• YouTube Comments: Engage with comments for feedback and community building.

Scheduling Shorts

• Mass schedule short-form content related to long-form videos.

Testing and Optimization

• A/B Testing: Use TubeBuddy for titles and thumbnails.
  • Focus on one element at a time.
  • Analyze results to optimize future videos.

Conclusion

• Recap of strategies to optimize YouTube videos post-upload.
• Encouragement to watch the full series for more insights.