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The importance of equity-focused design

Mar 23, 2025

Lecture Notes: Equity-Focused Design in UX

Introduction

  • Discussing equity-focused design as it affects race and gender
  • Extends beyond race and gender to include ability, age, socioeconomic status

Key Concepts

Equity-Focused Design

  • Consider all aspects of a design product
  • Ensure fairness and accessibility for all genders, races, abilities
  • Specifically consider underrepresented and excluded groups

Importance in Forms

  • Job applications and census forms require attention to gender and race
  • Ask whether certain information is necessary (e.g., gender identity on job applications)
  • When necessary, ensure questions are unbiased and inclusive
  • Example: Expanded gender options on forms for inclusivity and accuracy

Public Restroom Design

  • Equality vs. equity in restroom design
  • Gender-neutral restrooms as a more equitable solution

Case Studies

Voice Assistants

  • Initial training with male, native English voices led to bias
  • Difficulty in understanding female voices and strong accents
  • Highlighted the importance of diverse user testing

Inclusive Images

  • Design choices should represent diverse users
  • Example of inclusive representation in app profile photos and avatars
  • Design through a critical lens to challenge mainstream images

Conclusion

  • Inclusive and equity-focused design principles have wide implications
  • Upcoming discussions on user research and biases
  • Preview: Designing for the next billion users