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Big Mac Index Overview

Sep 3, 2025

Overview

This lecture explains the Big Mac Index, a tool used to compare currency values by examining the price of Big Macs in different countries and discusses its uses and limitations.

Purchasing Power Parity & Exchange Rates

  • Economists expect exchange rates to adjust so that a basket of goods costs the same in every country.
  • The problem: the "average basket" differs between countries, making direct price comparisons difficult.

The Big Mac Index

  • The Big Mac Index was introduced by The Economist in 1986 for consistent international price comparison.
  • The Big Mac is used because its ingredients and preparation are largely standardized worldwide.
  • Comparing Big Mac prices across countries helps reveal if currencies are undervalued or overvalued.

Limitations of the Big Mac Index

  • Ingredient costs such as sesame seeds vary and additional expenses like transport and taxes affect prices.
  • Labor and rent costs differ by country, influencing Big Mac prices.
  • Only McDonald’s can sell Big Macs, limiting competitiveness or true price alignment.

Uses of the Big Mac Index

  • Economists use it to get a general sense of potential long-term movement in exchange rates.
  • Consumers can estimate relative prices and purchasing power when traveling.
  • Big Mac enthusiasts can use it as a quirky travel guide.

Key Terms & Definitions

  • Exchange Rate — the value at which one currency can be exchanged for another.
  • Purchasing Power Parity (PPP) — the economic theory that exchange rates should adjust so identical goods have the same price globally.
  • Big Mac Index — an informal tool for comparing the purchasing power of different currencies using the price of a Big Mac.

Action Items / Next Steps

  • Review the concept of purchasing power parity.
  • Explore recent Big Mac Index data for specific country comparisons.