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Workshop Registration and Automation QA

Sep 30, 2025

Summary

  • The team conducted a detailed QA walkthrough for the "How to Find Investors and Get Funded" workshop registration process, focusing on Thrivecart, ActiveCampaign, PlusThis, and Zoom automations.
  • Key dates and settings for the event (April 16–18) were double-checked across systems to ensure consistency for registration, reminders, and session access.
  • Kim was identified as the owner for future labeling and checklist tasks.
  • Several technical checks and minor updates were made to ensure attendee experience aligns with event objectives.

Action Items

  • Kim: Improve labeling in Thrivecart and compile a list of all relevant products and variants to be checked for future QA.
  • Kim: Turn off any unnecessary or outdated ActiveCampaign workshop automations to avoid confusion.
  • Kim: Update the customized waiting room image for the Zoom sessions.
  • (No date – Kim): QA that all tags, reminders, and webhook connections are working as intended for each workshop instance.

Workshop Registration QA (Thrivecart)

  • Verified access path to the correct product ("workshop", M2/M squared) in Thrivecart; confirmed correct variant via labels and edit screen.
  • Confirmed product pricing ($37) and bump offer settings; no changes needed.
  • Ensured fulfillment settings point to April 2025 instance.
  • Double-checked dates: workshop set for April 16–18 (countdown timer, copy, checkout editor).
  • Confirmed registration closes April 18 at 11 a.m.
  • Clarified session timing: April 16/17 at 6 p.m. PT, April 18 at 10 a.m. PT (accommodates international attendees).
  • Verified all displayed dates, times, and product details are accurate and aligned across registration pages.

Automation & Communication QA (ActiveCampaign & PlusThis)

  • Confirmed presence of required workflows: webhook for registration (to Zoom), reminder email sequence, SMS automation.
  • Checked correct tagging in ActiveCampaign ("workshop April 2025", "live event ad April 2025").
  • Validated webhook setup in PlusThis: correct sync to Zoom, event timing, and recurrence configuration.
  • Ensured attendee tags for event participation and non-attendance are set properly for tracking.
  • Confirmed registration and reminder sequences trigger as intended.
  • Validated email copy displays correct dates (April 16/17 at 6 p.m. PT).

Zoom & Calendar Integration Checks

  • Reviewed Zoom events: correct main event (recurring for April 16–17 at 6 p.m. PT), bonus Q&A on April 18 at 10 a.m. PT.
  • Confirmed Zoom sessions require registration and have appropriate waiting rooms.
  • Uploaded a suitable waiting room image to Zoom for attendee clarity.
  • Verified event links in reminder emails (iCal and Google Calendar) point to correct sessions.

Decisions

  • Continue running Friday Q&A at different time — This accommodates international attendees and those unable to join evening sessions, maximizing attendance and access.

Open Questions / Follow-Ups

  • Should there be ongoing audits of all automations before each workshop, and if so, who will own this going forward?
  • Are there other sessions or products in Thrivecart that require immediate relabeling for clarity?