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Ch 6 - V5 (Zero Profit Condition)
May 9, 2025
Economic Profits and Industry Entry
Key Concepts
Economic Profits
: Occur when business opportunities beat all other opportunities available.
Firms Enter Industry
: If they believe they can make positive economic profits, steering resources to high-value uses.
Cost Graphing
Axes
:
Vertical: Dollar value of costs.
Horizontal: Quantity produced.
Marginal Cost (MC)
:
Initially drops due to economies of scale.
Eventually rises due to diminishing returns and rising opportunity costs.
Average Costs (AC)
:
Includes fixed costs, starts higher than MC.
Falls when MC < AC, rises when MC > AC.
Marginal Revenue (MR)
: Flat line at the price of the product.
Profit Maximizing Rule
Intersection of MR and MC
: Determines the quantity of production.
Example: At 60,000 units, MC = MR = $0.50.
Profit = (Price - Average Cost) x Quantity.
Example Calculation
:
Profit = $12,000, as AC is $0.30 per unit.
Impact of Competition
Attraction of New Firms
: Positive economic profits attract competition.
Price Reduction
: Increased competition lowers prices.
Zero Economic Profits
:
Occur when prices fall to average costs.
Firms earn zero economic profits but have accounting profits.
Zero Profit Condition
Characteristics
:
Perfect information: All firms know best production methods.
Free entry and exit: Low barriers for firms entering or exiting the industry.
Outcome
: Competition drives prices down, industries become more efficient, and economic profits are competed away.
Industry Types and Scale
Decreasing Cost Industries
: Large-scale production leads to lower costs (e.g., car manufacturing).
Constant Cost Industries
: Costs remain constant with scale (e.g., customer service).
Increasing Cost Industries
: Costs rise with output due to increasing opportunity costs (e.g., landscaping).
Long-Run Average Cost Curve
Typical Manufacturing
:
Starts with high costs, gains economies of scale.
Reaches a valley with constant costs, then increases with organizational costs and resource limits.
Example: Apple iPhone production.
Firm Theory Implications
Industry Structure
: Determines number and size of firms based on cost curves.
Competition
: Firms at minimum average cost out-compete others.
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