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Choosing the Right Quantitative Research Design

Nov 8, 2024

Quantitative Research Design Tutorial

Introduction

  • Instructor: Dr. Zapkew
  • Duration: 20-30 minutes
  • Purpose: Guide in choosing and justifying quantitative research designs
  • Research Design Role: Guides data collection, specifies data, identifies analysis methods

Overview

  • Quantitative Research Designs
    • Descriptive Studies
    • Correlational Studies
    • Group Comparison Studies
    • Instrument Development
    • Content/Document Analysis
    • Meta-Analysis
    • Single Subject Design

Mixed Design Studies

  • Definition: Use of multiple research designs (e.g., causal comparative and correlational)
  • Contrast: Different from mixed method (full quantitative + full qualitative)

Main Quantitative Research Designs

  • Focus: Campbell & Stanley (1963), Krall (1993)
  • Categories:
    • Descriptive Studies: Understand "what is"; not very rigorous
    • Correlational Studies: Explore relationships or predictions between variables
    • Group Comparison Studies: Involves manipulation/treatment; includes pre-experimental, quasi-experimental, true experimental

Descriptive Studies

  • Aim: Understand current state/situation
  • Types:
    • Survey Studies: Written, online, or interview-based; longitudinal or cross-sectional
    • Observational Studies: Observe and conclude from events
  • Use: Often not rigorous enough for theses/dissertations

Causal Comparative Studies

  • Aim: Examine cause-effect relationship between naturally occurring variables
  • Characteristics: Control group; cannot prove causation due to threats to validity
  • Use: When manipulation of the independent variable is unethical/impossible

Correlational Research Designs

  • Aim: Determine if a relationship exists between variables
  • Types: Relationship-focused and predictive-focused studies
  • Limitations: Cannot determine causality

Experimental Designs

  • Types:
    • Pre-Experimental: Preliminary studies; not rigorous
    • Quasi-Experimental: Manipulation of independent variable; control group present
    • True Experimental: Most rigorous; includes randomization

Pre-Experimental Designs

  • Used for pilot or preliminary research
  • Not suitable for rigorous academic research
  • Common Types: One-shot case study, one-group pre-test post-test

Quasi-Experimental Designs

  • Characteristics: Manipulation and control group
  • Types:
    • Non-equivalent pre-test post-test control group
    • Interrupted time series
    • Counterbalance design

True Experimental Designs

  • Characteristics: Manipulation, control group, randomization
  • Types:
    • Post-test only
    • Pre-test post-test equivalent group
    • Solomon 4

Choosing a Design

  • Considerations:
    • Relationship vs. difference between variables
    • Manipulation of independent variable
    • Use of control group
    • Random assignment
  • Justification: Based on previous research and theoretical grounding

Conclusion

  • Task: Identify and justify a design in your study using research literature and examples
  • Resources: Provided handouts and further readings

This tutorial provides a comprehensive overview of choosing the appropriate quantitative research design, exploring the nuances of various methods, and understanding their applications and limitations.