AI Automation Agency Blueprint

Jun 22, 2024

AI Automation Agency Blueprint by Liam Otley

Introduction

  • Overview of the AI automation agency model
  • Misconceptions from other creators
  • Objective: Provide a complete beginner’s blueprint to start an AI automation agency
  • Goal: Grow from zero to $60,000 per month

Importance of Entrepreneurship

  • Decide if entrepreneurship is right for you
  • Entrepreneurship is romanticized but has a dark side
  • Requires time, effort, sacrifice
  • Success involves high accountability
  • Personal anecdote: Journey from selling small items to owning a successful business

What is an AI Automation Agency?

  • Definition: Helps small to medium-sized businesses automate systems with AI
  • Beginner-friendly model
  • Suitable for people with a 9-5 job
  • No coding skills required

Core Services

  1. AI Chat Bots
    • No-code platforms: Botpress
    • Visual editor, easy deployment
    • Examples: Prospecting, onboarding, customer service, staff training, data analysis chatbots
  2. Content Generation Systems
    • No-code platform: Stack AI
    • Generates new content from old content
    • Examples: Diet plans, workout plans, blog posts
  3. AI Enhanced Automations
    • Platform: Zapier
    • Includes AI features
    • Examples: Resume assessment, lead vetting, personalized outreach

Starting Your AI Automation Agency

  • Requirements: Computer, internet, email
  • No need for coding skills, startup capital, prior business experience, registered business, website, or employees initially
  • 2 models to start:
    • Freelancer model
    • Agency model: Finding business partners in the community

Mindset and Commitment

  • Entrepreneurship is a marathon, not a sprint
  • Avoid assumptions; test in the market
  • Perfection is the enemy of good
  • Accept chaos as a natural state
  • Go through hard to get to easy

Beginner System for Starting

  1. Pick a Niche
    • Importance of niching down: Higher value, streamlined messaging
    • Criteria: High purchasing power, easy to target, large market size, high automation potential, familiarity
  2. Pick a Specific Deliverable
    • Narrow down to one deliverable in the chosen niche
    • Benefits: Easier communication, system efficiency, and investment
  3. Learn by Doing
    • Do the work yourself or outsource
    • Collect testimonials and case studies
  4. Increase Prices and Scale
    • Show results and testimonials to potential clients
    • Expand service offerings and team as the business grows

Lead Generation

  1. Cold Calling
    • Quick and efficient feedback
    • Important for learning objections and refining the pitch
  2. Cold Email
    • Requires domain warming
    • Simple 3-step email campaign
  3. LinkedIn and Facebook Groups
    • Search for your niche
    • Join relevant groups and collect leads
  4. Google Local Business Search
    • Collecting leads from Google Maps

Service Delivery

  • Simplify service delivery by niching down
  • Use prototypes and templates
  • Importance of standard operating procedures (SOPs)
  • Collect data points and testimonials

Scaling to $10K per Month and Beyond

  • Focus on upsells and expanding service offerings
  • Utilize maintenance and improvement retainers
  • Build a strong team
  • Fill the pipeline with inbound leads
  • Prioritize sales and marketing

Conclusion

  • Recap: Pick a niche, specific deliverable, learn by doing, scale
  • Giveaway and community resources for further learning and support

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