Lecture Notes: Viral Keyword Strategy for YouTube

Introduction

• Main Topic: Finding viral keywords to increase YouTube views and revenue.
• Importance of keyword research in creating successful YouTube videos.
• Case study: A faceless channel with 162 million views and 500,000 subscribers using keyword research.

Importance of Keyword Research

• Many YouTubers fail due to ignorance of keyword research.
• Proper keyword research allows YouTube to promote your videos continuously.
• Successful channels target high search volume and low competition keywords.

Tools and Methods for Keyword Research

1. Chat GPT

   • Generate keyword ideas instantly.
   • Use prompts like "Give me 20 trending YouTube video keyword ideas related to [niche]".
   • Focus on long-tail keywords with lower competition and decent traffic.

2. YouTube Search Bar

   • Auto-suggests search terms based on real search volume.
   • Use methods like:
     • Alphabet Method: Type keyword + letter.
     • Underscore Hack: Use underscores to find in-demand phrases.
     • Competitor Stalking: Sort by most viewed in recent periods.

3. Vid IQ

   • Validate keyword demand and competition.
   • Focus on metrics like views per hour to determine current interest.
   • Disregard keywords with no recent search traction.

Steps to Effective Keyword Research

1. Generate Keyword Ideas

   • Start with AI tools like Chat GPT for an initial list.
   • Verify with YouTube search data for real-time trends.

2. Find High-Traffic Keywords

   • Use YouTube search suggestions for trending topics.
   • Employ tricks like alphabet method and underscore hack.

3. Validate Keywords with Vid IQ

   • Check metrics like views per hour for relevance.
   • Ensure keywords are still trending and not outdated.

Ranking and Optimization Strategy

1. Check if You Can Rank

   • Analyze top-ranking videos for exact keyword usage.
   • Evaluate competition level based on channel size and video length.
   • Improve thumbnails to increase click-through rates (CTR).

2. Turn Keywords into Videos

   • Batch create multiple videos targeting different angles of keywords.
   • Use shorts to drive traffic to long-form content.
   • Incorporate affiliate links for additional revenue.

Consistency and Adaptation

• Consistency in posting boosts data collection and optimization.
• Regularly update and refine keyword strategy as trends evolve.

Conclusion

• Success on YouTube is systematic, not based on luck.
• Utilize scientific approaches to understand audience interests.
• Membership programs like AIU Academy offer further guidance, live Q&A, and resources for continued growth.
• Links to join additional learning platforms for ongoing support.