Lecture Notes: E-Rank Tools for Etsy Sellers

Introduction

• Presenter: Starla Moore, Founder of Handmade Alpha Academy, Manager at eRank.com
• Topic: Exploring lesser-known E-Rank tools for Etsy success

Popular E-Rank Tools

• Keyword Tool: Helps in finding relevant keywords for listings.
• Listing Audit: Provides a detailed analysis of a listing's performance.
• Trend Buzz: Keeps track of market trends.

Lesser-Known E-Rank Tools

1. Spy on Etsy Listing Tags

• Method:
  • Hover over the "Tools" tab
  • Click on "Shortcut Button"
  • Drag the smiley face to bookmarks bar
  • Use it to automatically audit an Etsy listing
• Features:
  • Shows estimated revenue, sales, and tags
  • Allows saving tags for personal keyword lists

2. Compare Site Traffic

• Purpose: To evaluate the best marketplace to sell online
• How-to:
  • Navigate to "Site" tab
  • Select "Compare Sites"
  • Enter multiple site URLs (e.g., etsy.com, goimagine.com)
• Benefits:
  • Compare each marketplace's rank and popularity
  • Understand traffic sources
  • Useful for choosing additional marketplaces or collaborating with influencers

3. AI-Generated Listings

• Tool Location: "Your Listings" tab > "Listing Helper"
• Functionality:
  • Enter a brief item description
  • AI generates potential titles, descriptions, and tag suggestions
• Note: Double-check AI suggestions for context accuracy

4. E-Rank Health Check (New Tool)

• Purpose: Identify listings needing updates
• Checklist Features:
  • Alerts for missing images, tags, spelling errors, one-word tags
• Tool Usage:
  • Located in "Listings" tab
  • Edit directly via "Edit on Etsy" button
  • Detailed suggestions through "Listing Audit"
• Golden Rule: Do not change tags and titles of good-selling listings

Additional Resources

• Free Etsy Toolbox: Step-by-step guidance on Etsy algorithms and keyword optimization
• Goal: Increase listing visibility and sales

Conclusion

• Focus: Efficiently optimize listings to maximize Etsy success
• Tools Impact: Save time on SEO tasks to focus on other priorities

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• Closing Note: Emphasize the importance of data-driven decisions for Etsy success
• Soundtrack: Cue the funky beat as a fun ending to the presentation.