How to Make Money with TikTok and YouTube Shorts

Introduction

• Instructor shares personal success of making $20,000 a month by posting clips on TikTok and YouTube Shorts without showing their face.
• Recent success: $4,000 earned in a week from two new accounts.
• Key takeaway: Content selection and quality are critical for success.

Selecting a Niche

• Choose a niche that you are interested in and that has a broad audience.
• The algorithm favors engaging content; choose a niche that inspires quality content creation.

Research and Engagement

• Create a fresh TikTok account to research faceless channels in your niche.
• Engage with content that evokes emotion (happiness, sadness, laughter).
• Bookmark impactful videos for reference and inspiration.

Monetization and Quality Assurance

• Ensure uniqueness in videos through music, voiceovers, subtitles.
• Join a free Discord community for learning, feedback, and support from industry experts.
• Focus on content quality for monetization; bad content can't be salvaged.

Storytelling and Emotional Engagement

• Use the hero’s journey storytelling pattern for video creation.
• Create videos with the purpose of telling a story that evokes emotions.
• Avoid mistakes like low-quality source files and poor audio/video.

Capitalizing on Trends

• Stay updated with trends; clip reactions rather than original content to avoid redundancy.
• Example: Clip reactions to major events for unique content.

Editing and Posting

• Use the "Show, Don't Tell" principle in video editing.
• Start with a strong hook to capture attention and prevent viewers from scrolling away.
• Add captions, transitions, and zoom to maintain monetization status.
• Use tools like Premiere, CapCut for video editing.

Posting Strategy

• Aim for 30-50% audience retention; focus on quality over quantity.
• Avoid posting more than 4-5 times a day to prevent algorithm penalties.
• Strive for consistency and high-quality content.

Maintaining a Healthy Account

• Monitor account health; ensure consistent views before increasing posting frequency.
• Short-form videos should be under one minute for YouTube Shorts and over one minute for TikTok.

Long-Term Strategy and Goals

• Consistent posting can lead to significant ad revenue and social media growth.
• Use social media time productively to generate income or achieve personal goals.

Final Advice

• Stay updated on social media trends and platform changes.
• The strategies discussed are applicable across various short-form platforms like IG Reels.
• Engage with instructors and community on social platforms for further guidance.

Conclusion

• Be consistent, monitor results, and continuously improve content quality.
• Utilize Discord community and other resources for ongoing support.