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The Journey of an AI Company

Aug 2, 2024

Lecture Notes: Origin Story of an AI Company

Introduction

  • Group of students from IIT Madras with expertise in computer vision and machine learning.
  • Passionate about solving real-world problems using their skills.

Initial Projects

  • Collaborated with professors and took on projects for:
    • Southern Railways
    • ITC
    • MRF
  • Gained confidence to start their own AI company.

Decision Point

  • Choice between:
    • Continuing enterprise problems.
    • Building a consumer app (which would require raising funds).
  • Opted for a consumer app for potential mass market reach.
  • Successfully raised over $1 million in seed funding.

Early Product Development

  • First idea: Photo sharing app with smart categorization.
  • Faced competition: Google Photos launched an update soon after.
  • Iterated through 10 different ideas over a two-year period:
    • Struggled to gain traction for consumer apps.
    • Engaged in gimmicks to increase app installs and user retention.
    • Limited budget and investor pressure.

Turning Point

  • December 2016: Team reflection on future commitment.
  • Explored meaningful problem statements relevant to:
    • Healthcare
    • Education
    • Rural employment
  • Honesty with investors about the need for a strategic shift.

Investor Insights and Advice

  • Investors emphasized:
    • Startups may not be suited for fundamental problems due to time requirements.
  • Advice from Sridhara, founder of Zoho:
    • Intent to solve problems must be combined with time, effort, and sustainability.
  • Suggested goal: generate $500,000 in the first year.

Achievements

  • Team committed fully to the new target:
    • Achieved $500,000 in the first year.
    • Doubled revenue in the subsequent year.

Current Status and Purpose

  • Each new team member brings energy and shared purpose.
  • Transitioned from survival mode to working on fundamental problems.
  • Focus areas include:
    • Education
    • Healthcare
    • Rural employment
  • Team remains driven by the collective goal beyond individual efforts.

Conclusion

  • Years of hard work are starting to yield results in areas they are passionate about.