Overview of Sephora's Mission and Values

Apr 26, 2025

Sephora Overview

General Information

  • Founded: 1970 in France by Dominique Mandonnaud.
  • Ownership: Part of LVMH MoĂ«t Hennessy Louis Vuitton, a leading global luxury goods group.
  • Stores and Presence: Over 2,700 stores in 35 countries, with over 500 stores across North America.

Mission and Values

  • Mission: Create a welcoming beauty shopping experience and inspire fearlessness in the community.
  • Values: Diversity, inclusivity, and empowerment.
  • Tagline and Manifesto: “We Belong to Something Beautiful” to foster belonging and inclusivity.

Diversity and Inclusion

  • 15% Pledge: Committed to having 15% of assortment from Black-owned companies.
  • Sephora Accelerate Program: Dedicated to brands with founders of color.
  • Racial Bias in Retail Study: Conducted to identify and address racial bias in retail settings.

Innovative Retail and Services

  • Omni-Retail Leader: Combines in-store and online shopping experiences.
  • Digital Innovations: Includes mobile apps, AI technology (Color iQ), and various online shopping tools.
  • Sephora at Kohl's: New partnership to expand Sephora's presence in major retail locations.

Beauty Insider Program

  • Launched: 2007
  • Features: Offers exclusive benefits, rewards, and events.
  • Community: Over three million members, serving as a forum for beauty enthusiasts.

Distribution and Operations

  • Distribution Centers: Located in Maryland, Mississippi, Nevada, and Utah.
  • Inclusive Work Environment: Focus on accessibility and equal pay.

Sephora Executives

  • Global Leadership: Guillaume Motte (President & CEO), Artemis Patrick (CEO of Sephora Americas), among others.

Contact and Additional Information

  • Press and Media Inquiries: Available through the Sephora Newsroom.
  • Vendor Opportunities: Brands can submit through RangeMe partners.
  • Social Media Presence: Active on YouTube, Instagram, Facebook, Twitter, and TikTok.