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Etsy's AI Tool for Listing Optimization

Aug 30, 2024

Lecture Notes: Etsy's New AI Listing Helper Tool

Introduction

  • Speaker: Starla Moore
  • Organization: Manager at eRank.com, Founder of Handmade Alpha Academy
  • Purpose: To discuss a new AI tool for Etsy sellers to generate listing titles, tags, and descriptions quickly.

Background

  • Context: With the rise of AI tools, there was a need for a tool that helps Etsy sellers with product listings.
  • Development: Requested by Starla to CEO Anthony Wolfe.
  • Tool Functionality: Generates Etsy titles, tags, and descriptions based on product descriptions.

Challenges in Creating Listings

  • Difficulty in crafting great titles and descriptions.
  • Barriers include lack of creative writing skills, language barriers, and time constraints.

Introduction to the Listing Helper Tool

  • Status: Currently in beta, not publicly available.
  • Goal: To assist in generating optimized Etsy listings.
  • For whom: Designed for Etsy sellers.

How to Use the Listing Helper Tool

  • Input Requirements: A brief and specific description of the product.
    • Example: "ceramic floral cat mom mug with pink flowers and a gray tabby cat."
  • Keywords: Use a keyword tool for optimal keyword inclusion.

Features of the Tool

  • Title Suggestions: Generates several title options.
  • Description Suggestions: Provides multiple descriptions, but requires reviewing for accuracy.
  • Tag Ideas: Offers a list of tags, recommend checking their search volumes.
  • Flexibility: Different results with each submission; allows resubmission for better suggestions.

Beta Testing

  • Call for Beta Testers: Need feedback for refinement.
  • Access: Email [email protected] with Etsy account details.
  • Feedback: Use chat feature for sharing insights and improvements.

Important Considerations

  • AI Limitations: AI may make mistakes; critical to review outputs.
  • Personalization: Final decisions are left to the seller’s discretion.

Conclusion

  • Engagement: Encourages feedback and comments from users.
  • Future Content: Promotes additional videos on AI tools for Etsy.

Additional Resources

  • Free Tools: Etsy SEO toolbox for keyword research.
  • Community Interaction: Shout-out opportunities on social media.

Final Thoughts

  • Opportunities: AI tools can significantly aid sellers facing language or writing challenges.
  • Feedback Loop: Vital for tool improvement before public launch.