The presenter shares 11 secrets to grow LinkedIn impressions by 79%, earn over $1 million, and attract opportunities like teaching LinkedIn strategies to Tony Robbins’ clients.
The focus is on enhancing audience and revenue growth.
Secret 1: Profile Picture Optimization
Psychology Insights:
Profile photos are critically influential.
Position camera at eye level and slight sideways head tilt.
Tool:
Use professional image analysis apps; aim for scores above 70-80 for composition, editing, and face.
Secret 2: Increase Profile Visibility
LinkedIn Algorithm:
Think of LinkedIn as a theater; top influencers are main attractions.
Strategy:
Comment on influencer posts to leverage their audience.
Use positive language; acknowledge and add value.
Secret 3: Crafting Effective Headlines
Importance of Headlines:
Avoid focusing on credentials; solve problems instead.
Formula:
"I help [target market] to solve [problem]."
Add achievements for extra impact.
Secret 4: Efficient Connection Requests
Connection Strategy:
Treat it like speed dating; send quick, blank requests.
Finding Leads:
Utilize Google's indexing of LinkedIn profiles for free access to leads.
Secret 5: Engaging with New Connections
Content Strategy:
Post content that resonates immediately after connecting.
Content Type:
Use "How I solve the problem" posts for better engagement.
Post Crafting:
Write naturally, use white space, and focus on emotional language.
Secret 6: Leveraging Video Content
Video Strategy:
Use simple videos to enhance posts.
Timing: Capture audience-specific peak times for posting.
Secret 7: Strategic Messaging
Green Circle Hack:
Use LinkedIn’s green circle indicators for real-time engagement.
Voice Message Technique:
Use LinkedIn audio for personalized, engaging messages.
Secret 8: Understanding Audience Timing
Timing Strategy:
Align posting times with audience’s daily rhythm.
Secret 9: From Conversations to Clients
Value Association:
Use association with other thought leaders to engrain similar values.
Engagement Strategy:
Share and comment on posts from aligned figures, attracting the right audience.
Secret 10: Effective Negotiation Techniques
Mirroring and Labeling:
Reflect and validate emotions in conversations to deepen engagement.
Conclusion
Call to Action:
Engage in live events for feedback and further insights.
Further Learning:
Watch additional videos for more advanced algorithm hacks.