2020 I spent 20K on making caros when they were delivered they were all too small and then that was like that was like half of my money that was like half of my money so at that moment in time I remember sitting in my in my bedroom like like I just I always have a belief that whenever something's going bad there's just going to be another good moment like I never like let it like get me down sometimes you have a good drop sometimes you have a drop that didn't perform how you wanted it to but back then that happened I thought it was the end of the world but could I have imagined that I'd have a a warehouse like this with flipping 30 y stuff shipping stuff like back then probably not in those moments there like they teach you a lesson and you need those like you could be flying flying flying flying flying and if nothing's going wrong it's just like something could Blindside you but sometimes you just need them little things to like knock you down just a little bit yo I just wanted to say that this video is powered by Dr kid let's get it [Music] what's going on guys you're watching kids take over right now chilling in in the UK my second time here and I'm in a really special spot right now with my guy Clint 419 what's up what you saying my guy come on man thank you for allowing me into like your creative space you know I wouldn't say this is my creative space really this is not where you this is just where I guess the stock is it's a bit of everything um but yeah yeah this is like our distribution center so obviously like it's us we own it and um well I own it we just ship everything out of here yeah worldwide wherever you are in the world London New York what country where you from from Vancouver Canada okay you ship there too right yeah yeah sometimes Customs probably crazy there too but I don't know about the Customs to Canada you know it might be crazy I don't know well no I appreciate it cuz to me it's like really surreal seeing something like this because like like you said you own it you know I mean I I read up a bit on your background and I think okay I want to know I want to dive deeper because yeah I think obviously you're an entrepreneur right now but in my opinion you can sense when someone's an entrepreneur like just by the way they are is like a kid you know okay like what's like the earliest flashes you think of you having like an entrepreneurial mindset whether you be in school or whatever it is selling Mentos in the playground literally that was like my my hustle I remember I wanted a a psvr so not the PSP I wanted the psvr you know when Sony tried to bounce back but it didn't really work but it looked cool though when it came out yeah it was sick but yeah it just didn't like connect like culturally and just commercially like the PSP did and then um yeah I remember selling Mentos for like I don't know three or four months it was slow everyone else sold cookies from sa bre but I was like I need to different from then I was I need to differentiate myself like for from the outset you know what I'm saying and then my mom I remember she used to like have mentors in her bag all the time I remember I used to just take them first and then she'll be like why you keep asking me for mentors and I was I'm selling them in the playground a it so I can and she was like cool sayfe but then she was like all right you need to just start going poundland and buying your own stock so from then after school I go uh I go to this place called elen Broadway poundland I'll go there I'll grab my the MOs my reup the next day I'll be in the playround and I had my like my customers that were repeat customers so it's like I knew like that day I know I'm definitely making it was weird cuz I look at them sometimes and I'll be like you could just go to the store and buy this but you're in the playground buying it for me so it's a convenience you know it is so yeah that was like my first uh Venture into uh entra what do you say entrepreneurism that's it um and and yeah I remember I saved up 200 to buy the psvr then I didn't have enough to buy a game or the SD card so right yeah that was sell more Mentos you know yeah I think I I got like one game and then I was like this is long man yeah I said this is long but it's more so the Journey of how you got the PSV there you know yeah no 100% I'll never not remember that I remember like looking under my bed in my shoe box and thinking yeah like I've got like £1 1220 I got £40 just building up and it felt like so much money like to me so it's just like yeah n that's M cool bro I know that you obviously have like a real love for clothes right now but what do you think was like your first flash of you just loving clothes cuz I know you worked at a top shop at a certain point you know yeah I I wouldn't say I was like a clothes like lover like that um I say more to sneakers and shoes and trainers and that I was just I was a sneakerhead in it I just used to spend my money on shoes like that was literally it so um it's funny like saving up for shoes as well going Foot Locker buying the shoes but then now it's like I saw I mean my own shoes you know what I'm saying so that's like a surreal feeling yeah definitely what was like your your gril pair of shoes back in the day that you can just Flex on people and be like I had these ooh you know what I when you like grow up in the inner city it's like you don't really like go I didn't really go to like Soho and that so I didn't really know about all the like the tier zero um trainers like the ones that you only get at certain kind of like that was super H like for me it was just like the ones I used to see in Foot Locker MX ones was definit my first shoe purchase by myself yeah I remember they were they were red black and white they're on my Instagram like that's my first picture I kept that there just it's so weird how like that was like my first picture and then when I had my own shoe coming out it was like I could just reference I go back to that I posted that picture 10 years exactly 10 years later wow so that was like a nice moment that was the first shoe I bought for myself I would say it was a gr but to me it just signified a step into Independence you know definitely definitely but I'm a firm believer in my life that I think like disaster is like key to like success in my opinion you need to go through one disaster could you run me through like the moments that led up to Cortez really starting because I I saw somewhere that there was like a like kind of went through like a bit of a disaster certain point right yeah I remember in uh in like late 2017 uh my grandma passed away resting peace to her and then uh I remember we went to her funeral like early 2018 but then when we came back from her funeral there was like an eviction notice on our door uh literally like imagine come back from the airport and there's an eviction notice on the door I'm just like and then uh that was the like we had not say a couple Runnings of like ation no it's like it's not the first time I've seen one I think this was the first time that uh like my parents didn't have like a a way out of it you know what I'm saying so we actually actually got evicted and then I remember um I was staying in a stok newon uh Hackney my oldest sister she she had moved out years before so she had like roommates and stuff people that just actually had like real jobs like a bartender someone that worked in the city somewhere blah blah blah and I was staying in their living room I think I was stay there for like 2 months okay while my mom like was looking for like new accommodation and that my parents were staying in a they were staying in a Travel Lodge like not too far from here um on the A40 and then my first office is literally opposite that Travel Lodge as well which I always fun like not funny in my head but it's like just mad coincidental so um that was definitely like a moment where I felt like I didn't really you you don't really have nothing to lose like it was just kind of like okay cool obviously I still have my family and that so I'm good like imagine if you you're by yourself and then you're evicted like that's a whole different story in it so I still have my sister to rely on thank God but um yeah that was def for a moment that kind of put things into perspective for me and um yeah in my head like my main mission was like to make sure that I can like buy my family a house and that like that was important for me because we didn't have one you know what I'm saying so and to be fair like I can't like I still I enjoyed myself in them times you know what I'm saying like yeah I think so that was a pivotal moment but what about like the early days of the brand you know obviously people say see your success right now but like uh what were the struggle days like you know like what do you remember about those I can't lie I feel like to some degree I've always just been good with like budgeting and knowing how much money I have and stuff like that so like I remember when I did the first drop um I don't know I must must have made like I think I made like a, ,500 in like that month and that was the first time I ever made that much money like by myself like I had a brand prior and we never did that when I when I did that I never did that with my old brand so I was like ra this is just me I've just got this like I felt like a gazillionaire 6 seven months into the brand I did a drop um and I think that month I must have made like 10K and then I remember going into waitrose the next day waitr is like a what's that place in America where they sell like expensive food and Whole Foods Whole Foods yeah yeah I mean waitr is not like Whole Foods but like it's just expensive in it remember going into waitr the next day and balling out like spent like £50 I'm lit right now I was picking up the most expensive yogurt yeah the premium one yeah yeah but um 2020 I spent 20K on making caros m and then um all the cargos they when they were delivered they were all too small and then that was like was like half of my money that was like half of my money so at that moment in time I remember sitting in my in my bedroom like like I just I always have a belief that whenever something's going bad I just I feel like there's just going to be another good moment like I never like let it like get me down you know what I'm saying like sometimes you have a good drop sometimes you have a drop that didn't perform you wanted it to but I don't know I just trust in myself like I've just got this inner energy that things are always going to be better you know what I'm saying so back then that happened I thought it was the end of the world but could I have imagined that I'd have a a warehouse like this with flipping 30 odd stuff shipping stuff like back then probably not but I think I always say like not history repeats itself but man like people repeat themselves you know what I'm saying so in those moments there like they teach you a lesson and you need those cuz like you could be flying flying flying flying flying and if nothing's going wrong it's just like something could blind inside you but sometimes you just need them little things to like knock you down just a little bit not too much to just kind of like humble you a little or not humble but you got to wake up and smell the coffee man like that's just it it's just reality and then you got to figure out next time how do you avoid that so when I spent that 20K I said to and all the stuff came up mash up I said to myself I'm going to make sure whenever I'm going for a sampling process now I don't care how many samples it takes like the factory is not going to like force cuz sometimes factories especially when you don't don't have much leverage they'll try to force you to to rush the order like they'll be mad pushy with the order but that moment taught me if a Factory's being pushy with an order just say roll safe man let me go somewhere else in it right got to get it right that's just it I just want to get it right all the time so yes sometimes you make sample mistakes still but like it's way less yes like we we've we've just got a process now that just minimizes that you know what I'm saying I'll spend making a sample just to get it right and if it's not right then you move on but yeah I don't really like not finishing a product though right if a sample don't come out I want to do it until the sample is like up to the standard and then you make the bulk and then it's like I never like giving up on a product yeah because we wouldn't start it in the first place if I don't if I didn't [ __ ] with it I think that's a really L like big luxury to have right now because you could never imagine back in the day that you're just oh let me get the sample right like and you keep on iterating you know that cost a lot of money but I mean it does it does cost money in the beginning but then all the money that I would I would make would go back into the brand back then whenever I like see videos of people with Brands not say complaining about samples and that and I'm like bro like you're wearing designer clothes as well so it's just like it's a tradeoff yeah pick what you want bro like you know what I'm saying like if you're going to you're going to you're going to go balencia or some [ __ ] like that um your earnings and that don't be complaining about making samples and that bro make the make the [ __ ] sample but yeah fair I mean I think once uh your brand did take off I'm curious because I think a lot of people might find this valuable yeah what do you think were the most important roles to fill on your team like okay you're do you're going to do that you're going to do that I'm going to do this WOW hey it's hard to find good people in it and uh it was kind of people I knew and then some people just kind of had to step up to to the play if some people can't then you know you have to move on you know what I'm saying so I think obviously like having a logistics manager having a warehouse manager um having someone to do like customer service I remember like I was just neglecting customer service in like 20 I'd say like 2018 2019 2020 like the customer service was like me like if someone got something wrong with the order it would be you it would be on email and they'll say some sign and then I'll just like they like oh we got the wrong thing and I'll be like no you didn't I packed it know so um yeah my um my other sister she was like Clint like you need customer service blah blah blah remember she she brought her friend in to like do the customer service and then um that just extended to someone else and then now we got like we got like six girls who do customer service yeah they come in every single day they do customer service they make sure the stuff gets reped to within 48 hours right um if a customer messages me on IG I send it in the group chat like reply to this email right like that you know what I'm saying so customer service is mad important and like you can't neglect it that's that for me that's the most important thing it's like imagine if you you had a shop yeah you had like a a butchers like a a like people in the community go there but imagine if like you're just you're not receptive to your customer there and that's how you kind of have to feel like that person is in front of you talking to you how you that person rather than an email like it's a real person you know what I'm saying and they're spending money so you owe them that right to some degree yeah I I know we're talking a lot about the the past um to me it's just I think that's the most inspiring part I do want to ask like did you ever face a lot of rejection coming up um when you're owning your brand you know because I feel like every brand owner kind of goes through that every musician goes through that when you say rejection how do you mean like from other people from from who I guess for example you could say it in my scenario like when I was coming up there was like a lot of people I wanted to interview that just Str up told me no or they ignored me or like yeah you know what I mean but I mean for you like did you ever get ignored were you trying to work with someone and they just weren't having it like yo what's up y'all hope I did not scare you but so you know kto represents putting on for the next generation of artists but you know in order to really make it as an independent artist you absolutely must have a reliable distribut and so I'm going to give you guys my recommendation and that is drr kit it's no surprise really that a lot of the artists who've seen us interview on this channel probably started their careers on drro kid and I think it's super vital for not only being in control of your music but also 100% of your earnings cuz I know drro kid gives you unlimited uploads and it makes it super super easy to just get your music on all the platforms Spotify Apple music Etc and really you just pay a yearly fee so if you guys are serious about you know actually getting your music out there and also building a fan base I am going to put a link in the description for you guys so that you guys can start using Discord but yeah you know I think uh CZ is like a unique situation because the Nike collab in 2023 was our first collaboration before that we didn't do any collabs so that was 5 years with no collabs and I never really like spoke to people really like I still don't it's bad sometimes cuz customers will be like why don't you collab with this I don't even know no one from there you know what I'm saying and I was just so hard-headed which I still am on like collaborating with the right people so when you say facing rejection I was never really going out there and seeking approval to do something from someone you know what I'm saying like so so you you weren't going to people being like yo could you could you wear this for my and I'm talking about the early days like oh I mean nah even even back then I I didn't I didn't even like give people stuff for free like I just was always like there has to be some kind of exchange whether that's monetary or thing artist that I knew hit me up for a video I'mma like depending on how I'm feeling I'm going be like yeah just wearing the video calm bro have that or I'll be like yeah run me the bread it it was just e it was EV or depending on how I'm feeling in it so but like it was never I'm going to like not say beg it but like I just never wanted to feel like I was begging it so I just never did it and for some people they might feel like that your bus but for me it's like either way I'm going to get to where I'm going to get to with or without your help especially when you're starting out you have to have that kind of edge a little bit just because if you don't they'll just wash you away you're out here asking people and they're saying no that'll knock down your confidence but if you're confident in the fact that I'm going to get it regardless you're going to just keep going and nothing is going to get in your way you kind of have to switch your mentality to that like yesterday one kid come up to me trying to give me his jeans and I was just like I'm not taking them just because I I I only wear my own stuff mainly and also as well it's kind of like I don't want him to resent me for not wearing his jeans or or like wasting his yeah or wasting his products and cuz I know what it feels like to be just a I'm in my head I still think I'm a small brand I know what it feels like to be there and and what that product means at unit cost and when I was at that level I wen't just giving someone that because in my head I was thinking that cost me 20 20 a lot of bread it's like you need to use that in a different kind of way no no but I I respect it at the end of the day yeah um rejection sometimes is not the worst thing in the world you know yeah at all it's not sometimes it's helped me sometimes someone said no right cool safe I do something better and then next thing you know that person spins block and they're like how about the idea nope you know what I'm saying 100% that's just uh it's like definitely I could sit here and be like oh I like this design or I like this collection by you but to me what fascinates me the most when I look at your page and your clothes is like I think you're you're a genius when it comes to marketing because you do Marketing in a way that does not feel like strategic marketing it just feels like oh I had this idea I'm passionate about it you know I think a really good example is um uh the jackets and the jeans when you would like exchange people would come in and exchange Theirs to get yours and even then it would be limited um in general kind of how do you come up with these marketing ideas that don't feel like marketing the jacket exchange you're talking about was the B the great B exchange and then I remember we um had made like a jacket and I was just thinking okay this is a risk because one it would been would have been at that time our highest um price product at £250 yeah and I was kind of like how am I going to convince people to spend £ 250 on this product when all of the other productss are this amount so my thought process was how can we position our product at that same level of the other jackets at £ 250 Northface nsy being like a legendary Street Wear just not even Street Wear just people staple you know what I'm saying that everyone has a Northface nsy I just kind of targeted that and I was like all right cool North nsy that's £250 it's the same build jacket if you have a Northface nsy that was new or old you could bring it and why I say new or old is just because it doesn't matter if like if if someone just sees someone swapping a nsy even if they've had it for like six years with my jacket they're not thinking oh that's an old jacket they're just thinking that's a North Face nsy so automatically it's just that they've just swapped that so when we announced it that day I seeing people post it on LinkedIn like something my sister will be sending it to me like people posting this on LinkedIn and I was like what's LinkedIn um some people were so angry at it as well like people enraged like how dare you how dare you try and tell people to pull up with northy no one's going to turn up one random account on Twitter she posted uh like she was like oh why are there 300 people walking outside White City station in North Face n like you just saw an array of colors looking like the rainbow and that she and I was like that's perfect because that information didn't come from us I I think it's very intentional and my other favorite idea you've done is so I'm from Vancouver Canada but I live in New York now sick and I remember this was going on where you had a Cortez themed newspaper yes and people had to go to a bodega and pick up the newspaper and only then could they buy the shoes the shoes right yeah that was with the uh the harachi yeah right and I think a lot of people in my opinion like dumb people would be like yo this is a bad idea like why would you make it harder for your customer to buy your product like you're giving them extra Stu steps right yeah but then it kind of clicked into me I was like oh I don't think Clinton does this like oh let's just make the most money like you want to create an experience right 100,000% so tell me about that I'm curious because yeah people would have said that's a bad idea when you create an experience yeah it's like okay cool I there could be a situation you say I drop the popup location and then it's just a A to B thing but it's like you make someone kind of they might go have to go here they might have to go there and then they they can get it but I don't know I feel like they're just going to remember that they way more than they they normally would and not every brand can do it I just feel like uh CES we've kind of built a reputation where we would do something like that if another brand kind of try to do it that they can try but if it don't work then it don't work in it and in that newspaper like that there was actual pages in there where there was excerpts from my um Instagram questionnaires from over like the last 5 years it's like there was actually stuff in there that you could read like there was material that we put in pictures and stuff like that so it was still like a souvenir of that day I I like it when you go on eBay and you can find like a niche Supreme thing from somewhere or or like a old Bape thing from somewhere when when Neo was at Bape or something like that that just meant something to those people at that time and then it's going to mean something to someone 10 15 years later I just feel like for me that's important is it you know what I'm say remember I always go back to this one uh Tyler the Creator clip he did did this like interview live and he was pretty much saying you have to promote your stuff because there's no way that you as an artist make a song you know like ideate it record it um mix it put out the roll out on everything and then you like post it on your IG story like two times right yeah I thought about that and I wanted to ask you like do you ever think that it's it gets to a point where it's like like you're promoting ever too much do you think do you think that's ever even possible no you know what I'm saying like you pulled up ping another jacket and some other shoes and I said we're not doing this interview unless you're wearing my jacket and my shoes so I think you should just promote every opportunity because you have to rely on yourself I've never used like sponsored ads I've never used I've never paid someone to wear something you know uh I'm thankful that I don't have to you know because obviously the way the game is now it's like it's you versus the algorithm so you have to kind of do certain things and I just always just been hard-headed and where I don't have to do that stuff I think it's just important to maintain a organic Vibe and energy to to the brand and connect with the people so to do that you have to constantly promote like I'm not ashamed to promote like I could put on my story my manager will probably say I'm not allowed to talk numbers and stuff like that but I could I could put on my story that yeah go buy these boxers for 20 and bro like honestly some some kids will message me like no one's buying these [ __ ] boxes blah blah this that other but these times I just made like four times what their dad makes in one year like and their dad's probably a doctor right you know what I'm saying so it's like I'm always going to promote because with my platform it means it it it it moves stuff you know what I'm saying so I can never be ashamed to do that and but but for the kid who's watching this let's say maybe he's an artist or maybe he has makes clothes but he's at like a you know beginner stage like you think for them keep promoting I feel like I'm I feel like I'm nobody m so I am in the in like in this whole world is flipping 6 billion but I'm no one so I I don't care like in that sense and I feel like a lot of people care really and truly it's like they care what other people think they don't want other people to think they're desperate that's why they're not promoting themselves it's like I don't want to give off a viable desperation but then it's like if that viable desperation can get you a Ferrari or buy your mama house or something something like that why would you not want to do that like do you think you're too cool or do you like you think like you're certain kind of mysterious artists who only wears black who shouldn't promote when those artists were younger they will promote themselves it's like when you get to that certain point of with when the compound interest of your career has built up to a level where you can just send out um ambiguous tweet and then people going to go crazy but you're not going to get there like if you're not promoting yourself in the beginning like you have to earn that and all those artists that did that was the years of yo they had to they they were earning it then it's just like cool they've earned the right to put out an ambiguous tweet that's going to promote the album but you haven't you haven't done nothing you ain't done enough shows you ain't done enough this you ain't done enough that so like who are you really right I I do want to say one thing I really respect about you is you don't like take [ __ ] from anybody you know and I say this because even if the internet is at your neck you know like I remember when you when you um put out that challenge for people to design a drop and you You' give them money I saw my whole feed was just like oh why is Clint doing this blah blah blah blah blah and you know you're the type of person to just like laugh at off and be like all right cool I'm going to drop a collection like the next week and [ __ ] you you know so tell me about that when that whole thing was going on I posted a picture on Twitter like a dump of my next uh drop that I was doing and um I was promoting the product and then one guy was just saying ah forgot what he said particularly but he was just like oh this ain't this ain't good the designs are crap it was like 1:00 a.m. yeah shouldn't have been on my phone I should have had my hour before sleep yeah and then I think I was just like man [ __ ] it I'm going to reply to this guy like I I always say like you shouldn't be arguing on Twitter that's just that's just thing but I was I knew what I was doing there like I was just like let me just reply to him and challenge him why not people always they always react to that kind of controversy in it so I said yeah look I give if you know so much about this I'll give you five grand design something designer collection because you're in the comments talking so welcome to the arena let's go he then he was he was like he replied like 20 I'd gone to sleep after I sent a message and then he replied and said Oh I thought better of you blah blah blah and I was just like some Titanic sadness [ __ ] like I was like bro I thought better open your laptop man um but yeah so then I was just like all right cool let's let the people just do it so if you look you could look it in two different ways in it one guy he uh designed something and it got like 1.7 million impressions and then um and like 7,000 like likes and that and I was looking at it like that same kid had never even posted his designs on Twitter before right he didn't even post on Twitter that was the first time he and then people were like oh like they were that was the first time I've ever seen people care about graphic design on Twitter yeah or just design like just the general let's forget about just the general public it was just like a public conversation but that's cuz there was money involved and it was like it it stemmed from an organic situation and someone criticizing me so for me when people are just waffling and talking and that it is what it is is it people are always going to talk people always going to Waffle are you going to listen to that no like when Cristiano Ronaldo was on the pitch how many people were shouting at him [ __ ] you your [ __ ] blah messy better blah blah blah you just have to ignore it right I think if you let it consume you that's when you when you let it consume you that's when they're controlling you and I don't know you just can't let people control you yeah it was interesting to see that all unfold um I also uh read somewhere that like you hate resellers so much that you you even like canceled order for some people it's a LoveHate relationship I think uh resellers are just part of the ecosystem of what Street where is yeah and yeah early on when the brand when it's like if I have like 100 customers and then 100 customers buy like 100 joggers but then there might have been like 150 people that wanted it and then them 50 people missed out but then there was like 30 people and then 100 people that bought it just to resell and then they took that opportunity away from someone else when the brand was small like I looked at it like okay cool now that person has had to pay 150 or 200 for the joggers and they can't give me that extra100 that they spent on the Jers CU they gave it to you so I'm like okay that's how I looked at it I genuinely looked at it like I was at war with them like you're steal you're taking money from them and they can't then spend more of that money off your business yeah they take it yeah so and obviously that's when the brand was small now I look it in a different way it's just like I'm a bit more mature in my in my thought process about resellers and fakes and all of that stuff like yeah it's literally just look when you go out and you see the grass and the greenery and that you're going to see some worms you're going to see some this there's different microorganisms and that's just what lives in the street world you know what I'm saying so yeah you could say I used to hate them 100% I wouldn't say I love them now but do I hate them it is what it isn't it right if you're going to get your money and feed your family [ __ ] right I do want to shift over to music for a sec though cuz you know that you're very involved with that um you started your own record label something like that yeah I I want to know um a why why you started that um you know and which artist you're working with our main artist is dexstar in the news agent she's like I wouldn't even call it like it's not po it's like Indie sounds Indie but it just has this like feeling Dexter's from uh where Dexter from again Stockwell yeah she's from Sashi neran nice but like she's just got like this I just love her energy and I love the way her voice sounds acoustically she sounds amazing and for me I remember when when I first saw her I was like all right cool like I kind of don't want like a random label person to get her and then make her do stuff she don't want to do I kind of looked at it from like a protective standpoint where I was like I can I can give you the money to do what you want to do for like just give us two project projects I don't even think about the financials when it comes to her music I'm just like make some songs put it out do some videos like do what you want to do in it that was my kind of standpoint because that's not my bread and butter so it just kind of allows her the freedom to create how she wants to create and if I can facilitate that then M will facilitate that so yeah with that she's our main artist then we had quum who's a producer I I say he invented melog gam which is like you know this kind of like Jazzy infus kind of energy you know what I'm saying like he come out with that project almost like seven eight years ago and this and now it's like that sound is very popular on Tik Tok it's evolved into something else but it's like he was like the root of that so we had him for like one or two projects it's it's cool to see you venturing off or just doing different things but who's on your your playlist right now just curious like who are you actually listening to he's on my playlist let me look at my phone the last like couple songs I had bro no case is crazy no okay on my phone this is how Steve Jobs would have wanted it yeah yeah I listened to Bare different music and that I can't lie there was one song I was listening to the other day um by that fake mink you it's called London life it's on his project from iav I think but yeah I've been listening to that song I was just like this is like mad unique like obviously you got Dex so you got Shier yeah it just sounds authentically London North London we got finesse kid finesse kids new come out with a song cuckoo the other day M he's cold he's authentically like London he has an energy I know that he was upstairs on the back of the bus cusing a rockus when he was in school like you know what I'm saying like that's just the kind of energy that I think it's important yeah you posted Jim Legacy too at the ISA yeah now Jim's mad cool I [ __ ] with Jim he looked like me a little bit I think what he thinks I don't know it's weird but yeah now Jim like Jim he's mad creative scary creative you know what I'm saying real different every entrepreneur though I will say has that one song that they'll go back to in times when they need kri money TR got you 100% if you ask if you ask jaal him over there he smile they're both smiling cuz they know yeah when we were in my first office yeah yeah that song 12 hours a day I wouldn't listen to nothing else like it was it was like a trance it's like I'll be packing orders yeah like that that's the only song I'll be playing these would look at me like [ __ ] this guy like why listening to this [ __ ] is it the lyrics is it like the nah I don't know what I mean like it's just the whole energy of the song when you listen to that project as well the way um that song comes about I think they like they went out to go hit a lick or something like that and I don't know like there's just something about the song it's like yeah you got to go out and get it like that's just the energy of the song So when I'm listening to it that's just the vibe I feel like I was thinking to myself the other day like I felt something weird about myself like I want myself and it was like cuz I haven't been listening to that song on repeat recently like and I started to again cuz like sets my balance yeah yeah for me is this song called The Last Call by Kanye it's on Call of Dropout you know one it's a bit too sad for me it's sad in a good way though because uh it's about him like getting evicted and and like him people not taking him seriously like I fair you know Fair yeah yeah it's motivational in a different way is hle hle hey man I I appreciate all the advice um um I think overall the big reason wanted to interview you was cuz like you know you'll interview people sometimes and they'll have good music and stuff but I I love speaking to entrepreneurs cuz I think you could learn so much just like you're talking about with how you saw Virg videos like I want kids to look at this and be like yeah I like school is important too but you know sometimes like this [ __ ] is cool too you know yeah no not hundo man [ __ ] but but I do want to say while I'm here in London I don't come here that often do you still have this bro what that the denim set do we have that denim set Bro that denim t we got that in it I think maybe yeah I will buy this off you today come bro I got you bro I need this bro I like that I like you said bye yeah I got to support bro hey man I appreciate it so much man this is Clint you guys are watching kids take over come on yo what up guys thank you so much for watching that Clint 41 on interview this marks two out of six interviews from our kto in London series and the next one is coming right up bro like literally this week we got the third one coming and you guys are going to mess with that one too man I feel like we're on a crazy run so if you enjoyed this please do click like on the video comment your thoughts the first day I'll be reading every single comment and and I try to respond to as many as I can um and yeah I hope I hope you enjoyed this guys