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Meta's WhatsApp Ads and Market Outlook

Jun 28, 2025

Overview

The discussion covers Meta's major announcement about introducing ads to WhatsApp, Meta’s market outlook, leadership strategy, and broader stock market trends, including commentary on Enphase Energy and technical analysis from JP Morgan's Jason Hunter.

Meta's WhatsApp Ad Integration

  • Meta announced that advertisements will appear in WhatsApp’s updates tab, not affecting direct messaging.
  • Channel subscriptions and promoted channels will also be introduced to boost business and creator reach.
  • WhatsApp's over three billion monthly users present a major new monetization opportunity for Meta.
  • The new features will roll out over the coming months.
  • This move is expected to drive significant future ad revenue for Meta.

Meta’s Market Position and Leadership

  • Meta’s stock did not reflect the scale of the WhatsApp monetization news, consistent with Wall Street’s historical underestimation of Meta.
  • Meta previously faced skepticism for large acquisitions of Instagram and WhatsApp, both of which proved hugely valuable.
  • Mark Zuckerberg’s founder-led vision is highlighted as a critical advantage in adapting Meta to new tech waves.
  • Comparison made to founder leadership at Nvidia and Apple in past tech cycles.
  • Zuckerberg’s willingness to aggressively pursue AI and AR/VR opportunities described as a unique strategic asset.

Recruiting and Strategic Investments

  • Reports of Zuckerberg offering $100 million to recruit talent from OpenAI, emphasizing Meta’s commitment to AI leadership.
  • Meta’s financial strength enables bold acquisitions and aggressive talent poaching.

Stock Market Commentary: Enphase Energy

  • Enphase Energy's stock has declined 90% from its peak; despite this, the company remains operationally strong.
  • The solar sector faces challenges such as expiring tax credits by 2028.
  • Enphase is seen as the best-positioned solar company but not an immediate buy for the commentator.

Stock Market Trends and Technical Analysis

  • Jason Hunter (JP Morgan) notes a loss of momentum and breadth in the recent market rally.
  • A short-term correction of about 5% is anticipated, but underlying support remains solid.
  • Retail investors tend to hold and buy more of losing stocks rather than selling, which affects market correction dynamics.
  • Treasury yields have been rangebound, with possible lower yields ahead.
  • Deep cyclicals and small caps are more vulnerable, while quality and large-cap tech are expected to hold up.

Decisions

  • Not buying Enphase stock now; it remains on watch list for potential future investment.

Action Items

  • TBD – Jeremy: Monitor Enphase and other attractive stocks for potential buying opportunities.
  • TBD – Jeremy: Update audience on any future investment in the solar sector.