Influences of Digital Technology on Emotion and Cognition
Theory: Flashbulb Memories
Definition: Vivid, enduring memories tied to surprising and emotionally charged events, resembling a mental photograph of the circumstances.
Characteristics:
More memorable due to frequent recall and rehearsal.
Triggered by critical levels of surprise, forming a permanent record of details and context.
Differ from ordinary memories, often resistant to forgetting due to emotional and hormonal influences.
Hormones enhance vividness and recall, aiding survival by avoiding similar distressing situations in the future.
Technology's Role in Flashbulb Memories
Impact: Technology, via images and media, can evoke strong emotional responses and promote event rehearsal.
Global Access: Facilitates the creation of shared and stronger flashbulb memories.
Study 1: Schaefer et al. (2011)
Aim: Investigate the influence of television versus personal communication on 9/11 memories.
Sample: 38 University of Winnipeg students, average age 20.3 years; asked to recall the 9/11 event shortly after and six months later.
Procedure:
Split into two groups: Immediate TV viewing (27) and delayed TV viewing (11).
Double-blind coding of responses into nine categories: time, location, activity, informant, company, attire, first thought, feelings, and subsequent actions.
Findings:
No difference in information quantity based on reception context.
Delayed viewing led to less detailed and consistent recall over six months.
Flashbulb Memories & Special Mechanism: Highlight the role of technology in forming consistent and shared flashbulb memories.
Importance of Study: Understanding the impact of technology on memory formation and consistency.
Discussion
Topic Sentence 1: Technology's influence is evident when comparing recall differences from various sources.
Study 1 (Talerico): Shows how technology facilitates detailed recollections and overt rehearsal, but testing technology's effect is complex due to other influencing factors.
Topic Sentence 2: Visual information from media enhances flashbulb memory formation.
Study 2 (Schaefer): Suggests technology's role in accurate long-term recall, but biases exist as repeat rehearsal may also enhance memory.
Conclusion
Technology significantly influences the formation and recall of flashbulb memories, with implications for understanding cognitive processes related to media exposure during significant events.