Ryan's Sales and Leads Generation Presentation

Introduction

• Overview of a three-step SMART approach for generating sales and leads using Artificial Intelligence (AI).

Three-Step SMART Lead Generation Approach

1. Craft Offer Statements, Ad Copies, and Creatives
   • Use Facebook for advertising to attract prospects.
2. Information Gathering
   • Get prospects to fill in their information and requirements.
3. Nurturing Campaigns
   • Integrated with AI to convert leads into paying customers.

AI Chatbot Capabilities

• Inbuilt AI chatbot on Facebook Messenger can:
  • Provide information
  • Gather details
  • Book calls
  • Close sales
• Chatbots can be integrated into various platforms:
  • Facebook
  • Instagram
  • Websites
  • SMS
  • Emails
• Custom trained to simulate human interactions and generate sales around the clock.

Common Business Mistake

• Attempting to sell directly to leads without establishing trust first.
• The importance of building trust before expecting sales.

Lead Conversion Process

• After generating leads, send them through a nurturing campaign:
  • Use SMS and Email marketing.
  • Focus on providing value to shift prospects' mindset to trusting the business.

Lead Nurturing Objectives

• Identify the pain points and burning desires of prospects.
• Send high-value content:
  • Guides
  • Handbooks
• The goal is to provide value before making a sales pitch.

Importance of CRM

• Custom-designed CRM to manage and automate processes:
  • Targets leads based on their stage in the buying process.
  • Automatically reaches out to leads and attempts conversion.

Why the System Works

• Generates leads 24/7 using AI and Facebook ads.
• Automates email marketing to build continuous trust before selling.
• Books calls and follows up based on lead’s position in the sales pipeline.

Conclusion

• The SMART lead generation system is designed to boost sales.
• Invitation to reach out for a free demo call to learn more.

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