Tik Tok Virality Tips

Introduction

• Reasons for not going viral on Tik Tok
  • Shadowbanned
  • Wrong content length
  • Two other issues (to be shared at the end)
• Guarantee of more views if you follow all four steps

Step 1: Check for Shadowban

• Run an account check
  • Go to the tools section in the Tik Tok app
  • Tik Tok will inform if your account or posts are being suppressed
  • Actions needed to be in good standing

Step 2: Create Content of the Right Length

• Avoid middle-length content
  • Photo Carousels should be at least three photos, ideally 3-5
  • Viral potential for photos
• Video Lengths
  • 5-8 seconds: Best for memes, text-heavy, or funny content
  • 27-37 seconds: Quick educational content or skits, green screens, breaking news
  • 1-3 minutes: Best for ranking in search, Tik Tok pays extra for this length
    • Aim for search terms within your niche
    • Do not stop at just over 1 minute; aim for longer but within 3 minutes

Step 3: Rank for Search

• Tik Tok does not provide search ranking analytics
• Use Metrol analytics
  • Offers details on where views come from
  • Suggests best hashtags
  • AI tool for creating descriptions
  • 30 days free access with code "Robert"

Step 4: Content Quality - The THW Method

• T - Topic
  • Needs to be something people are searching for or is newsworthy
  • Use Tik Tok search and filters to check trending topics
• H - Hook
  • First 3 seconds must grab attention
  • Use relevant visuals (e.g., show Elon Musk if talking about him)
  • Spend 80% of effort on the first 3 seconds
• W - Watch Time
  • Key metrics: 70% past first 3 seconds, 50% to the midpoint, highest possible completion rate 

Conclusion

• All steps are crucial; skipping any will hinder results
• Personal offer to help you with specific posting strategies and tips