Lecture Summary: Pinsight vs. StanstoreStore

Introduction

• Purpose: Compare Pinsight and StanstoreStore for selling digital products
• Host: Tisha
• Aim: Help viewers decide which platform to use
• Method: Business tool scorecard to assign points based on categories/features

Platforms Overview

• Pinsight
  • Linked in bio digital storefront
  • No need for a full e-commerce website
• StanstoreStore
  • Linked in bio digital storefront
  • No need for a full e-commerce website

Preparing Scorecard

• Draw a line down the middle of a sheet of paper
• Label one side “Pinsight” and the other “StanstoreStore”

Cost

• Pinsight
  • Basic plan: Free
  • Pro plan: $29/month
  • Biz plan: $99/month
  • No transaction fees (recent change)
  • 7-day free trial for Pro plan
• StanstoreStore
  • Creator plan: $29/month
  • Creator Pro plan: $99/month
  • No free plan
  • 14-day free trial
• Score: Pinsight gets the point

Payouts

• Pinsight: Uses Stripe
• StanstoreStore: Uses Stripe or PayPal
• Score: StanstoreStore gets the point

What You Can Sell

• Pinsight (Free Plan)
  • One-on-one sessions
  • Digital products
  • Online courses
  • Video Q&A
  • Group sessions
  • Coaching bundles
  • External links
  • Memberships (Pro Plan)
• StanstoreStore
  • Digital products
  • Online courses
  • Calendar bookings
  • Webinars
  • External links
  • Memberships (Creator Pro plan)
• Score: Pinsight gets the point

Ease of Use

• Both platforms are user-friendly and beginner-friendly
• No tech background or coding needed
• Score: Both platforms get a point

Selling Features

• Pinsight ($29/month plan)
  • Payment plans
  • Coupons
  • Upsells
• StanstoreStore ($99/month plan)
  • Payment plans
  • Coupons
  • Upsells
• Score: Pinsight gets the point

Emails

• Both Platforms
  • Collect customer emails with free/paid products
  • Download emails as CVS file
  • No in-house automation
  • Use Zapier for automation
• Pinsight: Email marketing campaigns ($29/month plan)
• StanstoreStore: Email marketing campaigns ($99/month plan)
  • Integrates with MailChimp
• Score: Both get a point for email collection, Pinsight for campaigns, StanstoreStore for MailChimp

Analytics

• Pinsight
  • Total orders
  • Page views
  • Link clicks
  • Revenue earned
• StanstoreStore
  • Detailed analytics
  • Traffic sources
  • Conversion rate ratios
• Score: StanstoreStore gets the point

Affiliate Commission (Bonus Category)

• Pinsight: Earn affiliate commission with free account
• StanstoreStore: Must be on a paid plan to be an affiliate
• Score: Pinsight gets the point

Final Score

• Winner: Pinsight
  • Cost
  • Selling features
  • What you can sell
  • Email campaigns
  • Affiliate commission
• StanstoreStore: Wins in payouts, detailed analytics, and MailChimp integration

Conclusion

• Recommendation: Pinsight over StanstoreStore
• Main reason: Cost-effectiveness
• Reminder: Leave comments on which platform you scored highest
• Thanks for watching and see you in the next video