Important Notes for Succeeding on YouTube

Introduction

• Founded a 7-figure agency in 2022
• Dropped out in the third year of college
• YouTube videos were helpful

Know Your Personal "Why"

• Simon Sinek's book "Start With Why"
  • The most successful companies and individuals have their "why"
  • Before starting the channel in 2024, ask yourself why you are doing it
• Remember your "why" when facing difficulties
• Write your "why" on paper and put it on the wall

Types of YouTube Channels

1. Personality-based Channels
   • Viewers are attracted by the creator's personality
   • Example: Saurabh Joshi
2. Idea-based Channels
   • Viewers come for ideas and knowledge
   • Example: Freelancing, business-related videos
   • Include your personality to create an idea-based channel

Gaining Uniqueness

• Compete in a unique area where no one else is
• Focus on the topic of your choice and include your personality
• Adopt strategies to differentiate yourself from the competition

Understanding YouTube's Algorithm

• CTR (Click-Through Rate)
  • A high CTR means more people are clicking on your video
  • 9-12% CTR is considered good
• Average Watch Time of Video
  • Should be 30-45% average view percentage
  • Higher watch time helps videos receive more recommendations

Rules for Video Creation

• Rule of 100
  • Uploading more videos provides more opportunities to be discovered
  • Focus on quality initially, then improve
• Storytelling
  • Good storytelling is essential to connect with the audience
• Video Length
  • A 10-12 minute video should have a 4-5 minute average watch time

Content Creation

• Scripting the video is important
• It's necessary to grab the viewers' attention in the first few seconds
• Thumbnails
  • Focus on making thumbnails attractive and emotional

Sources of Income

• Brand Collaborations
  • Promote brand products and get paid for it
• AdSense
  • Income from showing ads on videos
• Affiliate Marketing
  • Get commissions for products
• Courses and Books
  • Sell your knowledge

Conclusion

• Building a strong relationship with your audience is important

• Maintain quality and personality

• Share your experiences and make them valuable

• If you have questions or need assistance, comment below.

• Thanks for watching the video, and remember, understanding your "why" is very important!