Transcript for:
Understanding Culture in Global Business

sopia sorry sorry in Italy different flowers have different meanings chrysanthemums for example are associated with funerals and [Music] sadness at HSBC we never underestimate the importance of local knowledge HSBC the world ser if you're going to do business internationally you should be with a bank that knows about international business HSBC Commercial Banking spans 64 countries and territories around the globe look at this it's your machine I make 10 times more lessy than I used to have it your business success is out there is your bank in some Asian cities it's considered acceptable for a commuter to fall asleep on the shoulder of a [Music] stranger in New York it's quite a different [Music] story of course it could always [Music] adapt we're the global bank that never underestimates the importance of local knowledge HSBC the world's local [Music] [Music] [Music] bank English believe it's a slur on your host's food if you don't clear your plate whereas the Chinese feel you're questioning their generosity if you do at HSBC we never underestimate the importance of local knowledge which is why we have local banks staffed by local people in over 80 countries across the [Music] globe HSBC the world's local [Music] Bank in America if you had a hole in one you're expected to buy everyone a drink however in Japan it's traditional to buy your playing Partners expensive gifts ah same hole at H BC we never underestimate the importance of local knowledge HSBC the world's local bank