Drop Shipping Success with TikTok Ads

Overview of Achievements

• Earned $1.5k in 72 hours via a new drop shipping store using TikTok ads.
• Presentation aims to teach finding winning products, campaign setup, data analysis, and profitable scaling.

Winning Product: Biomimic Foundation

• Makeup product matching skin tone, hiding blemishes.
• Competitor had over 410 active ads on Meta and $38,000 in revenue last month.
• Decided to market the product to a new audience on TikTok.

Store Setup

• Used AutoDS app to import product.
• Built the product page using Atlas AI page builder.
• Store creation took only 5 minutes.

TikTok Ad Setup

• Install TikTok app on Shopify.
• Create a TikTok ad campaign focusing on conversion and website conversions.
• Disable Smart Plus campaign and enable Campaign Budget Optimization (CBO), starting with a $50 budget.
• Use TikTok Pixel for tracking and optimization.
• Target United States with age group 18+, focus on profitability through TikTok only.

Ad Creative Strategy

• Upload 3-5 product videos, focusing on problem identification, solution introduction, benefits, and call to action.
• Ensure ads have no comments or sharing options to prevent negative influence.
• Use Smart Creative Ads and custom identity settings.

Data Analysis and Adjustment

• After 24 hours: Achieved 3 orders and $14.75 revenue.
• Key metrics: Cost per click below $1, click-through rate above 2%, add to carts every $10, purchases within break-even point.
• Adjust ads based on performance.

Scaling Strategy

• Day 2: Achieved 4 orders, $134.65 revenue.
• Goal: Profitability; increase budget if profitable or find a new product if not.
• Increase budget to $100 and create additional campaigns with successful ads.
• Test new video creatives for sustained scaling.

Results and Lessons

• Day 3: 37 orders, $1,344.18 revenue with $450 ad spend.
• Total of 44 orders, $1,584.12 revenue over 72 hours.
• Profit of $471.81 after expenses.
• Emphasize persistence and continued product testing.

Success Stories

• Student successes: Levi (0 to 13k in 21 days), Sire (0 to 400k, bought dream car), Sebastian (0 to 1 mil in 90 days).
• Success attributed to action and following proven systems.

Additional Resources

• Mentorship program available for personal guidance on launching campaigns.
• Links to additional resources and mentorship application included.