Effective Content Repurposing Strategy

Key Points

• Objective: Save time/energy by repurposing content.
• Strategy: Create multiple pieces of content from one primary source.
• Sponsored by: Taja (more info later).

Steps for Content Repurposing

1. Starting with a YouTube Video

• Choose a rich piece of content: Takes the most effort and time.
• Use this as the hero content: Generate other mini pieces from this.

2. Creating Short Cutdowns

• Definition: Vertical videos for TikTok, Instagram Reels, YouTube Shorts.
• Process: Use Taja's AI tool to cut out clips, crop to vertical, and add subtitles.
• Steps: Upload video to Taja, generate shorts, edit captions/designs if needed, download.
• Quantity: Each YouTube video can yield several shorts depending on content style.

3. Content Guidelines for Short Cutdowns

• Length: Ideally under 60 seconds to fit TikTok, Instagram Reels, YouTube Shorts.
• Sharing: 1 cutdown for 3 platforms (TikTok, Instagram, YouTube Shorts).

4. Creating Graphic Carousels

• Examples: Static posts for Instagram or YouTube Community tabs.
• Limit: Instagram (max 10 slides), YouTube (max 5 slides).
• Steps: Use Taja to generate transcript > Copy into ChatGPT > Summarize into bullet points for carousels.
• Platforms: Instagram posts, YouTube Community posts.

5. Creating Long Form Written Content

• Uses: Blog posts, email newsletters.
• Steps: Use Taja for transcript > Copy into ChatGPT > Generate email/newsletter content or blog posts.
• Tone: Simplistic, informal, friendly. Customize final output to maintain tone.**

6. Additional Taja AI Features

• Title Optimization: Suggests titles/optimizes for clarity.
• AI Description: Generates video descriptions, hashtags, chapters.
• Value: Makes videos more engaging/user-friendly.

7. Creating Moving Image Videos

• Description: Videos with text overlays (educational/inspirational text).
• Steps: Use footage from YouTube video or stock footage > Extract key points using ChatGPT > Overlay text on video.
• Sharing: Same platforms as short cutdowns (TikTok, Instagram, YouTube Shorts).

Total Content Created

• Number of Pieces: 10 pieces from one YouTube video.
• Efficiency: Can be done within 30 minutes.

Tools & Resources

• Taja: AI tool for video transcripts, shorts, optimization.
• ChatGPT: Summarize, convert text for different formats.
• Design Platforms: Canva, Pixar for graphic creation.

Conclusion

• Effectiveness: Using AI and proper tools can vastly improve content creation efficiency.
• Free trial: 7-day free trial of Taja available through provided link.
• Next Steps: Continue learning and apply processes for better results.