I think to be human is to create. If you're not creating then you're being subhuman. You know the education system is based on the prison system. When you go to there, they want to control your attention for eight hours. They do not want you to leave.
They're very much worried about your attendance. Just like if a criminal goes missing from a jail, how somebody would be concerned in the same way they're worried. Children don't go to school.
So, it is a very oppressive system that has made you non-creative and taught you your boundaries. If you don't have any problems, find someone else who has a problem and create something for them. When you are a creator, you impact thousands and millions of people, even after you are dead.
Hello. Namaste Guru. Namaste.
Yeah. So welcome to Creator You. This is the first episode of Creator You and today is Guru Purnima when this is going to be launched, which is the Janma Tithi of Vyas Rishi.
And it is special on many different levels and we will talk about that with Guru. But before that, let me introduce to you what is Creator You, who is my Guru, Guru Pashupati, and then we will start with the podcast. So Creator You is about...
anybody who wants to create something in life whether it is a company build a company create content write a book build products deliver services create any kind of value in the world make music make music yeah do art any kind of value that you are creating in the world this podcast is for you and the yogi part of it is basically how does a yogi what is the yogi's way of creating versus you know a non-yogi's way of creating which is what we call in the akhada as the themes education right which is the colonized way of doing things and the bhartiya way and our way of doing a yogi's way of doing things and guruji has taught me a lot about this the way of thinking about it is very very different and you are going to be surprised and delighted by learning very different ways of thinking which gives you a lot of energy and which gives you a lot of freedom to do it. That is what Creator You is about. Who is Guru Pashupati?
Like any You, Guru Pashupati is not just one thing. He is a very successful entrepreneur, has built multiple successful companies. He is a You.
He is my Guru. He is an excellent martial artist. kind of hit and if needed kill somebody and so welcome to this podcast guruji this podcast is about me learning from you with every single episode and becoming a better yogi while also becoming a better creator and as you know my relationship with creating is i have been creating all my life since i was a child we had a shop and i used to mix up different Ayurvedic ingredients, make cosmetic products.
My cost would be 2 rupees and I would sell it for 15 rupees, 20 rupees. That is how I started. Then eventually I got into college and I started becoming the designer for all the events.
Then I got into design and I got into filmmaking. I made almost 200 to 300 movies, different length movies. That was an amazing experience. Then I got into entrepreneurship and I built products and I sold products and then I started creating content and I also started pushing out content. So my entire life has been defined by the idea of becoming or being a creator and I feel it is more like a spiritual thing for me to create than something that is my career, right?
It's just who I am and how I feel connected with myself and the higher, you know, power by creating and today i want to you know talk with you about that so before starting what's your relationship with creating i think creating is something that comes very natural to us as human beings you know lions have their claws eagles have their wings crocodiles have their tails humans have their brains so What you do with the brain, you create some new reality if you are not happy with the one in which you are. That's how everything has been happening for human beings and this is why human beings are such a successful race. This planet successful species not race So, I think to be human is to create.
If you are not creating then you are being sub-human. So, who should create? Every human being has to create. But it's not possible because like I said, like you said, a lot of our education has wiped away the creativity.
When we were children itself, it's not been encouraged. We've been forced to toe the line and, you know, color within the boundaries. So that's something which is really bad for human growth and because of that a lot of people can't create. But it's not a permanent condition.
You can get out of it and you can start creating when you realize the principles of how to create. Okay, and before we get into the principles of creating, which you have also taught me a lot about, I would like you to help me understand why should somebody even think about creating? Because you're being ineffective, because you're not getting what you want in your life, and even if you get what you want, what you thought you wanted, it was within the frame and the...
Model that was given to you by people who have based, you know the education system is based on the prison system. When you go to there, they want to control your attention for 8 hours and they do not want you to leave. and they are very much worried about your attendance.
Just like if a criminal goes missing from a jail, how somebody would be concerned in the same way they are worried when children don't go to school. So, it is... This is a very oppressive system that has made you non-creative and taught you your boundaries. But really, it's time to question those boundaries and move out of it because nobody is uncreative. Everybody is creative.
And if you use that creative power, you can generate a new reality for yourself. Which means I'm not talking about sitting and manifesting something with your mind. I'm talking about actually getting to work and doing things.
So with your actions, with your power of action, power of knowledge you will be able to envision a new future for yourself and you'll be able to create it so I'm talking about functional creativity a lot of artists just seem to want to create because they can and create something which is not functional. Dysfunctional creation is something untasteful for me and I don't think that'll make you happy. I don't see the artists who make dysfunctional paintings being happy or the musicians who make dysfunctional music be happy. There is function attached to creation and when we realize that we have to make our creations functional then what function would we like to see in the world that's better.
Today one of my students asked me can I come and and make things better at the Akhada. I'm a software guy, I'm a tech guy, and I think that I can build things for you that will make all of your processes easy. So he's getting ready to create something functional. And that's how we should be. If you don't have any problems, find someone else who has a problem and create something for them.
So that's really where we should be, which would make their life easier, make their life more fun. And increase happiness and you know give them with ease. That's really what creativity is all about. Everything that we enjoy, all the ease that we enjoy today has been someone's creation like the internet.
So when you are a creator you impact thousands and millions of people even after you're dead. And that's the joy. Yeah. So let's say you are talking with somebody who, whose creativity has not been expressed since childhood. They have not created anything and they feel too overwhelmed even if they think of looking at a blank paper and start writing for example or to create anything for that matter maybe record a video or build a product or build a business how would you suggest them to start where should they start this is a motivation issue and motivation Always depends on the frame when we feel safe supported encouraged and Valued in a frame then we go and create and by frame.
I mean who we have With who we are, what are we doing together and where are we? This is an important thing to know. If you are in the middle of Pakistan, you can't create idols of gods. That's not a good idea for you because where you are is important for you to create.
Let's say you want to create an idol of God. Why? There are so many people doing it. Why should you do it?
Who are you? What are you bringing here? And then for whom are you doing it?
And you know, what are you doing together? What is the thing? What's the function?
What's the function that you're going to create? So let's say I'm a sculptor. I know some beautiful sculpture and I want to create an idol of a God.
But for whom? I have to choose that for whom. Do I want to do it for people who do their pujas every day, who've been looking for a very beautiful idol but they've never been able to find it because everything they see in the market is just the same old, same old. Would there be value for that? So you have to find out whether this person exists first of all, the one you're creating for.
Are households really looking for an idol that is... that is much more lively, much more beautiful, that can hold energies better? Or are you going to make it with crystal stones so that it carries even more energy for them?
And is this something that they can experience in some way? So you create not only your creation, but you also create the journey for that creation to reach to the people who are going to enjoy it. And you should make it easy.
You should make it fun and you should make it like a pleasure. So easy fun pleasure is the experience we need to give the people who see our creations. So basically the way I understand this is you just you don't just focus on what I want to create but the whole ecosystem around that creation.
Correct. Which is who is using that creation, why they are using it, what is the value they are getting out of it. And is this supported by the environment? And is it supported by the environment? Are the resources available?
Is there encouragement for this? Is this something that I will not face much opposition on? These are all questions to consider before you start creating something. Many people say, I feel the passion to create, but nobody really wants what they create. Exactly.
That's a big problem because we fall too much in love with our ideas without thinking, does it have a place in the world? Correct. How do you do that? Can we break it down a little bit? It's these four questions, right?
First of all, who are you? Who are you? Which means you can observe your behavior from morning to evening and you'll know who you are.
When challenges came, did you run away or did you face them? So then you'll know, are you a hero or a coward? When there were things to say, did you express them or not express them? Then you'd know whether you have integrity or not.
And this is what you have to be. You have to be a heroic person with integrity. Then you can create.
And you have to be, are you afraid? How many times did you feel afraid today? That means you're a coward.
You have to be a hero. You can't feel afraid. You can't be like that.
You are afraid that people will judge you for your creation. Then you hesitate to create because you don't want to hear criticism from people. Then what are you?
You're just a coward. So you understand you're a coward. Are you okay with that? If you're okay with that, fine, you can close this video.
But if you're not okay with that, then you need to do something about it. You need to do something heroic. You need to say, I'm not this person.
And you need to make a new self-image that you will be committed to. And that who you are needs to be answered properly. And I say, draw it. Just make a drawing of who you want to be.
Draw that person. Draw that person with that attitude. I don't care if you don't know how to draw.
If all you can do is stick figures, that's fine. Drawed in stick figures so that your brain gets the visual of it. When things come out from your brain, they follow this pathway, feelings, which is called para.
Then it moves to visuals, which is pasyanti. And then it moves to words, which is madhyama. And finally, there's vaikari, where you express, that's expression.
you have to move things in your from your brain to the world it has to move in these in these in this pathway expression is vikery i told you yeah okay yeah so you've got to move from Parah to Pashupati to Madhyama to Vaighari. That's the pathway. And when you take feedback from the world, it has to go the reverse order.
You hear that expression, you convert it into words, you turn it into a visual and you turn it into a feeling. That's how you receive feedback. It's the exact opposite pathway. So we have to know these two pathways of communication. This is how it happens for all human beings.
And when we know this pathway of communication, you start with your feelings who do i feel like and who do i want to feel like how do i want to feel like you know how do i feel and how do i want to feel like and then you take that how do i want to feel like and you make it into a visual and you make it into a visual then you get the words to describe it and then you'll be able to express it also in your behavior so your expression in the things that you do in your behavior Should be very solid and relevant as a creator. You need certain characteristics. You have to have a buffalo skin.
You should be ready to face failure. You should have a goal in mind. Be focused.
Have all your senses working together. Learn how to concentrate. Learn how to have clarity. This is the person you have to be. A leader, a visionary, a hero.
That's who you have to feel like. Before you can draw it, and when you feel like that, make the drawing. When you have the drawing, then you put down words and attributes for that person. And you write down how that person behaved.
And the next step is for you to behave that way. And then what will happen is you also need to know for whom you are creating. For whom am I creating? And you need to do the same process.
You need to see what feeling do I want to bring in that person and then you make a drawing of your customer as if it's one person. We call this an avatar. So make a drawing of your customer exactly how that person is, what kind of feelings, then you try to articulate it, what kind of words, feelings to this, I mean what describes this person's behavior and then you can also then uh be able to make i mean you'll be able to integrate that into your creation like what will go into that what will go into this this shape my hand will go into it will go into it yeah but if i make this shape my hand will not go into this doesn't work.
So you have to shape things, your creation has to be shaped so that your audience can easily fit into it. So it's a feeling, it's a feeling of how things click together and how they fit together. And then you when you have this integration done and this this is called rasa and bhava.
Rasa is what gets created in the audience when they see you and Bhava is your your feelings so your feelings create a feeling in the audience that's the end point so the audience sees your expression then that gets converted for them into words that gets converted into a visual, that gets converted into a feeling for them and that feeling is called Rasa. So that's how you've got to create. So when you know this mechanism then you also have to ask like what's the change that I want?
Every creation is going to alter the consumer or the viewer. What alteration do I want in them? Where are they and where do I need to take them?
That clarity you need to have and then you need to see that path. How do I take them there? When you have all these answers...
Your brain will integrate. After you have these answers, go to sleep. One night, in your dreams you'll get answers or when you wake up, you'll have some clarity on, ah, this is what I need to do.
You'll have insights. So sleeping is important, even if it's a small nap. Just think about it, think about it and just doze off for a while and if you are in one hypnagogic state then everything integrates in your brain and then you will have an answer for what you should do. You will have clarity.
When you have clarity that's when you take action. Don't take action without clarity. Then you will find challenges, insurmountable challenges which you didn't account for and they will destroy your creation. So that's why to protect your creation you have to go through this thing and then you'll create something that people really want and you'll enjoy the gratitude that they have.
...can be turned into money as well. When people are grateful, that's when they take money from their bank account and send it to you. people think money comes from i don't know where they think it comes from god is lakshmi but i have noticed that money comes from other people's bank accounts yeah so i think uh what i'll do is i noted down everything you said and i'll summarize it okay and it is beautiful because i can actually see the visual of everything you said okay uh so the first thing you do is decide who you are because if who you are does not make you happy you can't create period so even before creating you have to decide who you are and if you don't like it you need to work on it and how do you work on it you work through four steps feeling visuals words and expression which is para paschanti madhyama and vaikari so in terms of feelings you sit and you feel the kind of person you want to become right and once you have that feeling which is very physical inside the body it starts creating visuals of the kind of person you will look like, the kind of life you will have around you, the environment you will have around you and the kind of people you will talk to and the kind of people the way people will respond to you and all of that details.
Then you express that in words which makes it more concrete because a feeling is fleeting and it comes and goes but if you visualize it and give words to it, it becomes more concrete and it becomes real for your brain and your brain can't give you a difference between what is real and what is imagination as long as your dreams are as good as the reality and then you express it through your creation. In terms of your self-image, you express who you are to people around you. You set the record straight about who you are, what is okay with you, what is not okay with you. People are, you know, stepping over you like a doormat.
Then you make sure that you change your self-image enough so that people stop treating you like a doormat. a doorman and you become somebody who leads your own life and does not get driven by somebody else because that's the first thing of a creator is a creator initiates everything in his life does not react to things a creator responds to things right and that is how you decide who you are and once you establish that the next thing is who do you want to create the value for and you go through the exact same process which is what do you want them to feel like what do they look like how can you express them in words who they are and the kind of value they want where they are in their life where do you do you want them to be what is the transformation you would like them to have and then express all of that who they are and then all of a sudden then sleep go to sleep right yeah yeah which is which is an important point and then you will start you don't have to go to sleep immediately It can even be the night sleep that you have, but just before sleeping, think about all these things and go to sleep. Yeah.
In fact, just as an example, this podcast is an example of that process, which is, I got an idea about this in my sleep. Oh yeah. And yeah. And also the channel, right?
the channel Shastra that we are uploading the song and for which this is the first episode like first podcast first episode is also something that I got in my dream and then I decided to just do it like you can ask my wife like I was wide awake after that like something flashed in my mind and I just my sleep completely went away and I woke up I started my laptop I booked a domain I did everything that you need to do to just start off right I mean I just couldn't help myself I you I couldn't control myself. I was in action mode. When you have clarity, you'll be in an action mode.
Yeah, I just couldn't help. I did not need anything. I just had to do it.
Otherwise I couldn't sleep. That is the condition I was in. And then you start adding value to people through your creation and you get the gratitude, which is the most important currency you have on the Internet, and then you can convert that currency into cash or anything else you want.
Yeah. Right. And I'm going to probably try to make some vision. visual around this on the screen so that it is easy for people to understand but this reminds me of whatever you told me right now is a step-by-step process of creating itchha correct that's right and that's a excellent summary as well that's perfect yeah awesome so let's talk a little bit about itchha kriya gyan that you have taught me about what we learned right now by the way was how to create itchha how to create a purpose for your creation which led to Kriya which led to Gyan, right?
So let's talk about that. Can you help us understand what is a Chakriya Gyan? Where did this come from? How can we take advantage of it?
And how it is different from the Themsnadi education? Okay. So We see in Sanatan that there are two very important aspects of the world itself. One is the energy which makes up the world. Even matter is made up of energy.
and we call that Shakti and there is the consciousness that interacts with that Shakti and constantly moves that Shakti. Now we can see this in very simple ways if you concentrate on the tip of your nose then your nose will start feeling energy. If you concentrate on the tip of your finger your fingers will start feeling energy in just seconds.
So that is something that the yogis noticed and then this said what is this time is this energy conscious or is consciousness different what exactly is it so in consciousness and energy combined it follows three phases one is a phase where it starts to aspire and dream to be something new like a mango seed planted aspiring to be a mango tree like a child aspiring to be an adult and like an adult aspiring to be successful and a successful person aspiring to help others and a person who is already like helping others thinking how he can scale it it's ever growing for human beings we can grow infinitely there is no end to how much we can grow and how much success we can have and how much we can use that success to get other people to become successful and that's really what all itch.io is all about it's what the forest is all about how it regrows when it rains and it has the right environment it just grows but you do you know what it didn't decide to grow on that day all the seeds are lying in the earth like waiting for the environment they've already decided to become a tree a mango seed has already decided i will become a mango tree it does not it's not distracted by a but maybe the jackfruit is better you know it's not thinking those kind of things it's not in two minds it has absolute commitment to where he wants to be. So by noticing this in nature they call this mix of consciousness and energy as Ichcha Shakti. And then they saw that when Ichcha Shakti reaches the right environment, which is the internal environment of clarity and the external environment of encouragement, it immediately gets launched into Kriya Shakti and that's why he's saying I couldn't stop myself because your internal environment and external environment both give you the green signal. This is the time go for it.
That's called Kriya Shakti. It's a burst of energy that comes and we're able to do things. We're able to skillfully use that.
energy to achieve certain results that we want but as we do we learn and grow the last time we made a podcast and got washed out because neither of us knew how to record the audio but now we know so the audio is great now so that's that's the most important thing you had to be willing to try again as a great example for your podcast the first one only failed Isn't it amazing? That's what the process is. And I was so happy when it failed. I'm like, great, let's do it again. So that's all it is.
You just have to do it again, do it again. And that repetition has a kind of buffering effect on your failures. Because the more you repeat and the more effort you put in order to get something right, you don't just go with the first thing you created.
You throw it away and you throw it away. Do you know? Do you know I'm a musician secretly?
Yeah, I know that. Not many people know, right? I'm just playing and playing and playing. The first song sounded like cats creaking. But there was this really seasoned child prodigy musician who came to visit me.
He's very famous all over the world. His name is Flute Rasa. And he came with another person who was also some kind of prodigy. Not a prodigy, but he's like a world-class musician. Both these guys came and I'm teaching them about Rasa with my music.
I'm playing it and say, see the Rasa here, see the Rasa here. And he's like, I have released an album called Navrasaa. And I'm like, okay.
And then my sister was there after they left. She's like, how do you have so much confidence, bro? I'm like, it's not confidence. I know what I'm going to be.
I'm not there yet. But I have full clarity. I'm already in action.
So, of course my first music will sound bad, but I was telling him to concentrate on the rasa. If he's a real musician, he can go beyond the bad music and listen to the rasa. So, if he didn't appreciate it, he's not a good musician.
And he did appreciate it. He said, wow, amazing. what I'm saying.
Both of them good, both of them were like world-class musicians. So that's the thing, I'm a mango seed, I don't have to apologize for my roundness and stone-like appearance right now, because I'm soon going to be a vibrant tree with lot of birds sitting on it and a lot of mangoes hanging from it. That's what I'm going to be and that's what I'm keeping my eyes on. I behave even as a seed, I behave as if I'm a tree.
If you take a small lion cub and you push it, he'll come and attack you. It's not like a dog. The dog will sit and wonder, why did you push me?
Do you really like me? The lion cub will come and attack you. What would you say to somebody who has... Now, in your position, if there was somebody else, they would have...
have extremely intense imposter syndrome. Right. But you did not. What makes you different?
It is it is not arrogance is what I know. Surely not. What is it? I'm done with that. My teacher taught me for years how to get rid of it.
So it's not arrogance. You need to understand that I did the same process. I made a drawing of me as a divine musician.
And then, I mean, I really felt that I have this divine ability. I wanted to be able to touch people bypassing their intellect. And I said the best way to do it is through the ears. They can't close their ears. So I'm going to reach them.
So I said I'm going to create something that if somebody listens to it, they will just feel better and they'll forget how ordinary they are and they'll start to feel extraordinary. I want that to happen. So that's the kind of intention, the intensity with which I was doing.
And then we just started jamming. And then the name of the band was effortlessly come to us, Pinaka, the bow of Shiva, the vibration from the string after it's let go of an hour. it wrong so we wanted to be that okay this is can you see that's how it's visual yeah from from the visual then I started to get words that I could articulate now what I articulated to you is in words that if somebody just listens to it they should be able to change how they're feeling and start feeling positive and more creative and more amazing and that's really what I wanted to have I wanted to touch them with divine words with the name chanting of course this much clarity ahead And when I started playing it was, all this was in my mind.
And so I'm already there, in my mind. It's not an imposter syndrome, it's like, I just know that I have to practice. Right now I'm learning the didgeridoo.
When I started it sounded like a fart. But now it's sounding good. And like 15-20 days of practice, it's sounding pretty good. But I know how I want to sound, I'm not there yet.
But that doesn't stop me from congratulating myself on my two leaves. the first two leaves which came out. So I have evidence of improving.
The mango tree is always, the mango seed is always looking like, did I have a leaf? Yeah, okay, that's progress. The mango seed doesn't compare itself to another mango tree saying, oh yeah, has like well one lac leaves I have this too that's not what it's thinking I'll get there so when you see somebody better than you you should be like wow I'm gonna get there you shouldn't be like oh I'm not good enough don't get into that because you need to be that you need to have that DNA then then who you are is not doesn't have integrity You don't have integrity to you. You're not committed to who you are. If you have imposter syndrome, you're not committed to who you are.
You're actually committed to the inferior version of yourself. Which version are you committed to? Yeah. So, this is something that is natural to us at the Akhada.
But I see it is not natural to a lot of people out there in the world, which is taking out time to create a purpose before jumping into it. action yeah why is that see what i understand here is from your mango seed example is as a creator you have the freedom to even create the seed you want yeah before you create the tree yeah but then Everybody just wants the tree and don't want to put the time into creating the seed. And it does not work. So why is that a problem? There are several reasons you are not exposed to real life.
When you go to school and college, you are not exposed to real life until you are like 21. When you are 21, then also you go and choose to work in a... Corporate, you're still not exposed to real life. You're just feeling safe under this regimentation and then the boundaries that have been drawn for you. You feel safe in that. So finding safety in that is the most wild thing.
I only found unsafety in school and college and job, so I avoided all three. Yeah, because in the school, college, nobody teaches you to create purpose. They create you to directly go into the Kriya mode, action mode.
This is the process. Follow what we tell you. I don't know man, how it's the horse before the cart.
I mean the cart before the horse. The horse pulls the cart, the cart can't pull the horse. So you can't do action and then expect to have it be sustained.
Your actions in school, college and job is only run on fear and reward. And that's a management technique that we learned. When I was learning management and all that, they were telling me that it's the carrot and the stick is the only two things. things we have.
I think that's miserable. How can you only have carrot and a stick? What about the person's urge to create something? What about their motivation to make other people's life better? That's not the reward for themselves.
Creating itself is the reward. You don't create for a reward. Creating is the reward.
Exactly and unfortunately people have not even experienced that bliss of creating. So they don't don't know that creating itself is the reward. It kind of releases, I don't know, like based on some psychological research, they say that it releases all the happy hormones when you create. Oh, it does.
It does. It releases serotonin. Yeah.
It releases dopamine. Even if the creation fails, if you really focused and you were aware during the creation process, you would have learned something, right? So like today, as soon as you met me, you said, I found out the mistakes from last.
time and let's not make the mistake and you had a list of it i love that yeah because that's where you got to be i mean what how what does it take to make the switch you have to really change who you are yeah you can't be that creature anymore you have to live with integrity i like this idea of internal environment and external environment being aligned so that your creation blossoms whatever you're doing and it aligned very well with your previous idea of internal environment is who am I external environment is who am I creating for and if these two align not only whom you're creating for it's really the environment the medium okay and the medium that you're going to use to create and also the general condition of the country you know I can't be creating music when there's a war it's not going to help that much you probably better you'll be better of making weapons. Because that's what the environment needs. So you've got to be in tune with your environment.
Mango seeds sprout in a certain season. You can't plant them whenever you want. Yeah. So you've got to create a seed that will grow in this environment. You know, a lot of people made money during COVID.
The guys were making masks. The guys were making vaccines. They all made a lot of money.
Everyone else lost their job. Yeah. So they had the right seat for that environment.
So let's talk about moving from Iccha to Kriya and how Kriya leads to Gyan because the themes Nadi education tells us that first you need Gyan which is you need to get a degree then you go do a job which is you do a Kriya and hopefully after retirement you will find some purpose in your life but our Rishi Munis and our Yous have done it the in the opposite direction which is First you have a purpose, then you get into action and that will lead you to knowledge. So let's talk about that sequence and how it is so much more powerful. So a collection of information doesn't qualify as knowledge.
You need to do that thing where you sleep over it and integrate it. You need to do that thing called repetition. But people are not really keen on that repetition part. So define just...
just accumulating the knowledge about something is good enough for them. Because things will even certify you if you have good memory power, you just memorize the textbook, went and vomited it in the exam. That's supposed to be knowledge.
I know people with an electrical engineering degree who can't solve something, you know. Because they haven't really done the action part that much. They were not so great in the labs, but they were good in the theory part of it.
So I think we need to be good in the labs. We need to be spending our time there. And that's where knowledge actually grows, like practical knowledge.
Sales, for example, you know, you can read all the sales books in the world, but when when it comes to actually selling something to someone, you won't be able to. So that's why action is required. So you learn the theory, you learn pranayama, you know the theory of it.
Yes, breathe with the left nostril, breathe out with the right nostril. Breathe with the right nostril. Okay, great. I've seen people using their hands to do this. That is not yoga.
There are some yogas where you'll have to use your hands for other things, like holding other points. You don't have four hands, you don't have three hands, then you'll have to call someone else to close and open your nostrils. So this is the skill that you have to now learn.
Does it come right away? Do you know how, is it easy to suddenly breathe in with your left nostril? Only and then breathe out with your right nostril, then breathe in with your right nostril, breathe out with your left.
It's not a skill that we ordinarily bother to develop. It's like whistling. Not everyone can whistle.
They can't do that. Yeah, most people can't do that. They can't play a song or something. Some people can, but it's those who have really practiced it that can.
Yeah. So can anyone, can everyone ride a cycle as soon as they're born? No.
You need to learn how to fall equally on both sides and then you feel so stable you don't have to think about it. Right? So that's why you need to get it from, you know, what's called in the beginning when you start you have unconscious incompetence.
You don't know what you're doing. don't know and then you move to conscious incompetence you know what you don't know and then you move to and all this is happening through repetition only no other way yeah and then you move to conscious competence when you think about it and you focus you're able to do it and then you move to unconscious competence anytime you can do it make you up from your sleep and you can do it When you reach that level, that's when you can have something that's a sustainable activity of creation. Otherwise, you'll just keep crashing if you haven't put in enough repetition. So people want their first company to be successful.
music to be successful you want the first art to be sold they want the first thing to be sold. It doesn't work like that. First video to go viral.
Oh man you know how many jam sessions I've done. I started jam sessions like eight months ago and I think we've released close to 25 albums. I mean not released but we've recorded close to 25 albums.
25 albums and I've not even launched. When do you think we'll launch? I said we'll do 108 albums and then we'll launch.
So we're just meeting up every week, making an album like 13 songs every day. I've not seen musicians practice like this. I have been to jam sessions before.
They don't get things done there. They just keep arguing with each other. But our team comes together, I do a puja, we sit down, we play and we go. Everybody is doing it joyfully.
That itself is a reward. We are looking forward to Fridays, Fridays. Let's come. We are waiting for Friday to come so that we can practice.
What do you think will happen when we actually launch the music? People are going to love it. Because we've created it with that person in mind.
We dreamt about it. That the right person will listen to our music and then feel like a new person. Without any yoga, without any nothing. And it's a dream of not mine.
I have 11 team members here. It's a dream of 11 people. So, when you have a vision that big, it's easy to invite others into it. They say, great idea, let's do it.
So that's your currency, your expression, the Waikare part, that also helps you to build your team. Yeah. I mean, how many solo things can you do? How much can you scale a solo thing? Again, this is another issue, right?
Everybody wants to do it all alone and not do it with a team in collaboration. Very competitive nature. I don't know. Again, this is again, Themsnadi blessing.
Yes, because in Themsnadi, you will only be rewarded when you betray everyone else and you stand first. Betray all your friends and stand first. Yeah, you're sharing lunch with them in the afternoon, but you want to score more marks than that. Yeah. That's selfishness and there's too much duplicity It's so bad.
Yeah. It tricked me emotionally. I couldn't take it. I'm like, this is too much crap that you're teaching me and you get out of here.
Same here. So in terms of, I wanted to talk about this very interesting thing that there was a phase during our 64 day challenge where you really emphasized on that part, which is there is a difference between visualizing something and. dreaming about something right and since this episode is mostly about creating a purpose let's talk about that well there's no feeling in visualization alone imagine an elephant is running at you There's no feeding in it.
Yeah, I imagine. Yeah, it's running at me. So what next is what you're asking? But think what would happen if last night you had dreamt an elephant is running at you. Even in the dream, you would get up and run and protect yourself and try something.
Maybe at some point realize it's a dream. I need to wake up. But there would be some real action from you.
So that's why dreaming is important. Dreaming has an action. added layer of feeling in your body imagination does not touch your body it's only for your eyes it is 4d uh it is it is 4d and 88k yeah so This is also something where when I was dreaming right I mean I was trying to visualize a few things about what I want to build.
Initially it was not really powerful like it not very effective. But when you kind of made this difference of gave the elephant example, that's when I got it right in a visualization. We just look and watch an elephant running towards you.
But in a dream, you'll get up and start running. You're not invested in. Yeah.
realization yeah in a dream you're very invested exactly your energies are invested in it it makes changes in your body that is exactly what i was coming to which is your body just can't make a difference between what is real and what is a dream and so it will jump into action if your dream is that good and that real and that full of feeling correct and i think since i learned this i I have started understanding that willpower is overrated. Oh yeah. Yeah. Willpower is you dreaming how it will fail and still pushing yourself to do it. That's what willpower is.
Yeah. To push yourself. I mean, there's a lot of dreaming even in willpower. They're dreaming a bad outcome and then they're pushing themselves to it. Yeah.
Gambling that that outcome won't happen. That's called willpower and it always breaks down. Yeah. like for example somebody is trying to lose weight okay and they say i don't have willpower when it comes to a chocolate cake it just comes in front of me calls me and all that okay so they're saying all this they're telling me how much they love the chocolate cake and what happens you should hear people who are overweight talking about how much they love their food okay so they're talking about how that cake comes and it calls me and all sorts of stuff happens and then i have to give in and i just feel emotional and Okay, so what's your strategy now to lose weight?
I'll avoid kick. How will you? Because you think so much about it. Yeah. They don't even apply their will at that point because their dream is exactly what they don't want.
The dream is that cake is amazing for me. They're not dreaming of the damage that happens after they eat it, what the sugar is doing in your body. They don't have any visualization of that. I mean, they don't have any dream of that. And you say, ah, because when I look at a dessert, I know that this is something that's going to make me fat.
That's what I see. Do I want to look fat in my next podcast? No. So I'm not interested in it. It doesn't align with my dream.
My dream is to make a great podcast. Okay. enjoy the taste of it and even if i do i'll take like a bite and i can enjoy the taste of it i'm like yeah that's that it's not as tasty as my me looking amazing in the podcast then why won't i take care of my body people don't take care of their body because they don't have a purpose to take care of the body similarly people don't create well because they don't have a purpose to create well that is another very good question which is the purpose to create wealth right i was talking with a friend and he has been struggling for a very long time with money and i asked him okay i mean i understand you want to make a lot of money so do i but have you can you tell me why do you want to make money he was not able to answer it why he his answer was why wouldn't i and it's like that's exactly the problem because you don't know how to use that money and where to use that money and for what and so that is why lakshmi will never bless you because she doesn't know what she's going to do if she comes to you why she doesn't know how she'll be treated exactly why should she come to you exactly so let's talk about that like how do you create a purpose for wealth wealth is an invitation that we make to other people to take money from their bank account and put it in ours Yeah. Okay, so that invitation has to be very juicy.
If you want someone to do something like that and money is like a life force man, you don't part with it unnecessarily because it can save you in a rainy day, right? So when you want someone to take their money and put it in your bank account, you've got to give them something that it's a no-brainer that they have to do it because the benefits they're going to get is so good. They need a taste of what you're selling. which is why i put out so much free content so everybody knows who i am and what i'm doing What's my integrity in this? There's no doubt about it.
So they come and give money after. I don't have trouble making money because I put out so much stuff for free and people know who I am and most entrepreneurs and creators are not willing to do that. You need to spend some years building your repute.
Because it depends on who invites you know whether you'll go or not. Yeah it's a pool party but if it's full of gamblers and drunkards, you don't feel safe going. You don't want to go. But if it's full of your favorite people with whom you can have a nice fun afternoon then you'll go. Yeah.
So that's what it is. We want to go to a pool party with our friends. Not with some strangers just to be cool. Yeah. That's what it should be.
You should be that friend when you make that invitation. Before you invite someone, you should already have a relationship. Hey, I'm inviting you to transfer one lakh rupees to my account. But everybody will ask why.
Even your wife will ask why if you tell her that. So that's what it is. There has to be a proper invitation. And that invitation should be so sexy that people can't say no. How do you make that invitation so sexy?
You need to know what they want. You need to really have the empathy to know what people are thinking, right? So you look at their behavior and then you go back to their feelings. And say they're feeling like this.
If I show them how to move from this feeling to that better feeling that I want to give them, then you take that and project it out back. and you'll get what behavior they'll have out of that so you need to really understand this pathway from behavior external behavior and expression to the internal feeling and you need to make those two stops of words and visuals and then you'll get there So you take what they're feeling now, try to empathize and feel that and then try to put words to it and then try to make a visual out of it and then you feel it. And then you're like, oh, this is how they were behaving and so this is how they're feeling.
When somebody behaves badly, we just judge them and say, blah, blah, blah, blah, blah. We only talk about our feelings. But when we talk about their feelings, why they behave so badly, then it's a eureka moment.
That gives us power to change it. We can change their behavior if we can change their feeling. So the invitation should shift their feeling.
They should suddenly get hope. And they're like, yeah, this is all I need to do. And then they got hope. Somebody with a really bad stone problem, if you tell him, this medicine will help you to get your acid back.
because of this and then you give some proofs and then you show you let them try it you say try it for a week if you don't like it don't pay or something like that then the person take the offer they're like yeah yeah there's some hope people won't transfer money on hope they transfer money on certainty but you draw them in with hope and you give them certainty take them through a process which makes them certain and not just hopeful then they'll pay you as much money as you're asking yeah so i based on you know you kind of throughout a lot of our conversations and also after watching a lot of your videos i kind of created a framework of building valuable things that people pay for i want to tell that to you okay wow and so it has four words okay Yag is all the desires and cravings and good feelings that somebody is trying to chase. The feeling part, right? And that is what they want. Dvesh is all the feelings that they have right now that they don't want.
Things that they are repulsive to. The kind of feelings that they are repulsive to in the present moment. This tension between the bad feeling right now and the good feeling in the future is what is the first...
cause for taking action for somebody right but when they try to take action they will encounter obstacles which is samasya right and your job as a creator is to first figure out what is the bad feeling they are going through right now the good feelings in the future that they want and then if they decide to start taking action what are the obstacles they are going to face and then create solution for every single obstacle at every single step in the journey. It's a great framework. It's amazing.
Right? Yeah. And these solutions are a bunch of solutions for overcoming these obstacles at different steps in the journey is the samadhan.
So, right? The right way. beautiful it'll work it's great yeah so that is what like uh i kind of formulated that based on whatever you teach and i felt okay let's tell this to you and you know if you could tell me if this makes sense it makes sense you can apply it to anything that has been my formula for creating content by the way and my content works i mean it always works i like within our company i'm building this company called as magic leaf which is sugar-free products for diabetic patients which is 100 natural so we use stevia stevia and we work with about 360 farmers to grow it it is the magic leaf yeah and I'm building that company uh and the ads that we produce and stuff that we do we just use this simple framework and it always works like we are one of the best performing companies in the industry like if i give you the numbers and on an average on an e-commerce website out of 100 people two people convert into customers on our website five people convert which is like 250 times higher percent higher 50 percent yeah yeah so uh and that is all with this framework very simple Basically, it's Rag Dvesh Samasya Samadhan.
I love it. It's amazing. It's great.
Yeah. So, that's it. Today was a very power-packed episode.
I think the previous one, which kind of got wasted, was a practice. That is what I would look at it. But that practice led to this podcast, which was super-packed. I mean, we did not try to touch too many topics, but the topics we touched was very good.
Yeah, it was electric. I love it. Yeah, it was actionable. So there was itchha, there was kriya, there was gyan, all three.
It's very valuable. I love the framework which you gave at the end. It's something that everyone can use. Thank you so much.
And that's yours. I mean, it's your knowledge. I'm just kind of telling it.
But it is, you know, when it comes down to putting it into words, that's when it becomes valuable for someone else to change. change it to take action on it, you know? Yeah.
So that's a great thing. Awesome. Thank you. So in the next episode, we will be talking about probably in Navrasa, how to create emotions in people, how to create those feelings. Because I think the major theme of this episode was you first need to start with feelings.
So the question becomes, how do I create the feeling? That is the first obstacle I have, right? That is the first samasya I have.
We will do it some other next time. episode. Yes, we'll do the samadhan of that in the next episode.
And for those who are watching this video, if you don't know Guru Pashupati, you should check out his channel. And the way I have become his disciple is through 64-day challenge that Guru runs. And if you would like to become Guru's direct disciple, you should consider 64-day challenge and become a much better creator. Right?
And if you have any questions, you can write it in the comments and we will definitely answer those questions in the next episode. Thank you so much, Guru. Thank you for being a part of this amazing series.
I hope we create a huge community of at least 100,000 creators who spread the knowledge of Bharat across the world and who become free. Yeah, it's time to dry up the Thames, Nadia, and start drinking some Ganga Chak. Exactly. So let's do that. Okay.
Thank you. Thank you so much. See you in the next episode. All right.