Fashion and Personal Journey

Introduction and Personal Traits

Described as a taste maker: High influence in fashion, noted for hard work and vibrant lifestyle.
Beginnings: Started talking at 6 months old, very social and outgoing.
High School: Active in student activities, poor grades but highly social and involved in various clubs.

Father: A mix of football player, dentist, and artist; encouraged creativity.
Siblings: Significant age gap; father stricter with older siblings, more lenient with the speaker.
Encouragement: Leaned into creative pursuits due to less pressure on grades.

Childhood: Early interest in fashion, influenced by TV shows like 'Sex and the City'.
Teen Years: Fashion-forward group of friends; frequently visited shopping districts in Los Angeles.
First Job: Worked folding clothes starting in eighth grade.

Parsons School: Studied media and communications before switching to fashion marketing.
Move to New York: Realized potential in fashion, coined blog 'Fighting the War Against Blowing It'.
Working at Reformation: Started in PR, moved into design, highly successful designs, and deep understanding of the customer.

People’s Revolution: Initial experiences in PR, intense work environment but highly rewarding.
Working with Kelly Cutrone: Learned critical problem-solving, fast pivoting, and the importance of grit.
Reformation: Contributed significantly to brand growth, initiated the #RefBabe and Instagram strategy.

Leaving Reformation: Left due to financial non-advocacy, returned later with better terms.
Starting LPA: Influenced by a relationship decision; offered a role by Zara and Revolve, chose the latter.
Creative Control at Revolve: Revolve’s first in-house brand, LPA; struggled initially with imposter syndrome.

Relationship with Husband: Husband messaged on Instagram, grew a bond over time, praised for emotional intelligence and respect for women.
Family Tragedy: Dealt with multiple family losses, supportive relationship with her husband during tough times.
Balancing Creativity and Business: Both spouses highly creative, managing business without extensive marketing strategies.

Home Life and Business: Strong focus on family, husband’s store reflects personal style and collaborative effort.
Future Plans: Expanding their brand in a sustainable way, avoiding over-commercialization.
Gratitude and Success: Deep gratitude for their journey, focused on creating heritage brands rather than commercial success.

Dealing with Negativity: Experiences negativity online, emphasizes continuing to share love and joy despite detractors.
Social Media Impact: Observations on societal behaviors on social media and their impact on personal lives.
Political and Social Views: Stresses the importance of healthy debate and critical thinking, concerned with current societal rigidness.

Reflective Thoughts: Analyzing the balance between ambition and personal happiness, valuing the slower, more meaningful growth of their ventures.

Find joy in desiring things that suit your personal taste and style.
Work hard, play hard; find a balance that suits you, and don't shy away from effort and perseverance.
Cohesive and mutual support in personal relationships can bolster both personal and professional growth.
Handling negativity with grace and focusing on positive vibrations can attract good outcomes.
The importance of creativity and authenticity in building a lasting and meaningful brand.