telium audience stream customer data platform helps companies build a unified single view of the customer to orchestrate customer experiences actions and insights to begin with we have to add data sources into the customer data platform tling provides a broad set of options that include tag managers native mobile sdks crm systems native programming languages and even traditional file imports next we can define our customer data strategy by creating attributes attributes are where we define the kpis and visitor attributes and insights that we want to understand about our profiles we leverage a point-and-click interface to model this data from the incoming data sources this is also where we create id resolution here we can define an unlimited number of unique identifiers in order to stitch visitors across multiple devices data sets websites etc once we've defined our attributes we can go about building our audiences audiences leverage the building blocks that we've established with our visitor attributes in order to group people together and engage them with our connector marketplace once again tling provides a point and click interface so that even the non-technical can define their customer data strategy next we can leverage trace to qa our data strategy with trace we can see the data flowing into the system attributes being defined users ebbing and flowing in and out of audiences and actions firing to ensure that our data strategy has been configured properly lastly we can connect our audiences to our audience connectors telium provides a next generation approach to integrating our audiences into the martech ecosystem with hundreds of turnkey no code integrations the time to value for our customers is very very quick this way we can provide great value for the customer data platform use cases defined with teal thanks so much for taking a look at helium customer data platform if you have any questions at all please reach out on the website thanks for taking a look at the telium customer data platform if you would like your own personalized walkthrough request a demo today at tellium.com cdp dash demo