Transcript for:
The Power of Delayed Gratification

I'm here because I have a very important message I think we have found the most important factor for success and it was found close to here Stanford psychology professor took kids that were four years old and put them in a room all by themselves and he would tell the child four-year-old kid Johnny I'm going to leave you here with a marshmallow for 15 minutes if after I come back this marshmallow is here you will get another one so you will have two to tell a four-year-old kid to wait 15 minutes for something that they like is equivalent to tell us we'll bring you coffee in 2 hours exact equivalent so what happened when the professor left the room as soon as the door closed two out of three ate the marshmallow 5 Seconds 10 seconds 40 seconds 50 seconds 2 minutes 4 minutes 8 minutes some lasted 14 and a half minutes couldn't do it could not wait what's interesting is that one out of three would look at the marshmallow and go like this would look at it put it back they would walk around they would play with their skirts and pants that child already at 4 understood the most important principle for Success which is the ability to delay gratification self discipline the most important factor for success 15 years later 14 15 years later followup storyy what did they find they went to look for these kids who were now 18 and 19 and they found that 100% of the children that had not eaten the marshmallow were successful they had good grace they were doing wonderful they they were happy they had their plans uh they had good relationship with the teachers students they were doing one fine a great percentage of the kids that ate the marshmallow they were in trouble they did not make it to the university they had bad grades some of them dropped out a few were still there with bad grades a few had good grades I had a question in my mind would Hispanic kids react the same way as the American kids so I went to Colombia and I reproduced the experiment and uh it was very funny I used four five and six years old kids and let me show you what happened for for meow so what happened in Colombia Hispanic kids two out of three ate the marshmallow one out of three did not this little girl was interesting she ate the inside of the marshmallow in other words she wanted us to think that she had not it so she would get two but she ate it so we know she'll be successful but we have to watch her okay she should not go into banking for example or work in a cash register but she will be successful and this applies for everything even in sales the sales person that that uh uh customer says I want that and say okay here you are the person ready the marshmallow if the person said wait a second let me ask you a few questions to this is a good choice then you sell a lot more so this has this has uh applications in all walks of life I end with uh the Koreans did this you know what this is so good we want a marshmallow book for children and they we did one for children and now it's all over Korea they're teaching these kids exactly this principle and we need to learn that principle here in the States because we have a big depth we're eating more marshmallows than we're producing thank you so much