Exploring the History of Design Thinking

Aug 4, 2024

Design Thinking Module: History

Introduction

  • Overview of design thinking and its historical roots.

Creative Engineering (1950s)

  • Introduced by John Arnold at MIT.
  • Concept: Creativity can be cultivated in classroom settings.
  • Shifted perception that creativity is only for gifted individuals.

John Arnold's Approach

  • Used science fiction to stimulate students' imagination.
  • Encouraged thinking beyond personal context to consider diverse perspectives.

Case Study: Arcturus

Background

  • Arcturus: A star in the constellation Bootes, 33 light-years from Earth.
  • Imaginary scenario: Earth establishes business on Arcturus, inhabited by alien civilization.

Characteristics of Arcturus Aliens (Methaneians)

  • Physical differences: 3 fingers, 3 eyes (one capable of seeing x-rays).
  • Atmospheric composition: Methane-rich.
  • Temperature extremes: Avg. summer -50°C, avg. winter -110°C.
  • Gravity: 11 times that of Earth.

Industrial Development

  • Low technological advancement compared to Earth.
  • Only a few have what resembles scooters.

Purpose of the Case Study

  • Challenge students to think outside their comfort zones and assumptions.
  • Encourage creativity in unfamiliar scenarios.

Student Innovations

  • Example: Egg Mobile - personal transportation designed for Methaneians.
  • Gained media attention for its out-of-the-box thinking.

Legacy of John Arnold's Case Study

  • Widely recognized as a successful design exercise.
  • Many companies adopted Arnold's methods for employee training.
  • Case study available on archive.org for public access.

Conclusion

  • Importance of broadening perspectives in design thinking.
  • Encouragement for detailed and imaginative thinking in real-life applications.