How to Get Clients - Millionaire Recruiter

Presenter: Brianna Rooney

Key Points:

1. Importance of Clients

   • Clients pay bills.
   • Though candidates are essential, clients bring revenue.

2. Challenges in Getting Clients

   • High amount of emails/comments asking for help on acquiring clients.
   • Volume is key to success.

3. Current Practices and Observations

   • Most recruiters spend time on sourcing candidates for existing roles.
   • For success, set measurable goals (e.g., sending 200 messages/week).
   • Typical response rate: 10-15%.
   • Question to consider: Are you reaching out to 200 clients/week?

4. Comparing Clients and Candidates

   • Clients vs. Candidates: Different approach needed.
   • Clients likely to receive similar volume of messages as candidates.
   • Need more client outreach volume, especially initially.
   • Optimal number of clients: 5 solid clients
   • Candidates needed: 50-100 due to various factors (interview failures, other offers, etc.).

5. Client Relationships

   • Client relationships are long-term and fruitful.
   • Regular touchpoints are crucial even when client isn't hiring.
   • Keep up with client company news.
   • Continuous engagement ensures clients remember you.

6. Effective Outreach Strategies

   • Importance of repeated touches: Clients need 5-6 touchpoints to respond.
   • Use consistent messaging; change maybe every 2-3 messages.
   • Develop a strong follow-up system.

7. Organizing Outreach

   • System needed to find, organize, and track outreach to 100-200 clients/week.
   • Avoid mistakes like double-contacting.
   • Effective follow-up strategies increase client acquisition chances.

8. LinkedIn Profile Tips

   • Ensure LinkedIn profile is appealing and informative.
   • Emphasize who you are and what you offer.

9. Final Tips and Encouragement

   • Volume, follow-ups, and effective profiles are crucial.
   • Keep messages straightforward and to the point.
   • Focus on differentiation and what you can do for the client.
   • Finish the year strong and maintain consistent engagement.

Recap

• Volume in outreach is crucial.
• Consistent and repeated touch-points are essential.
• Strong, clear, and well-organized LinkedIn profile matters.
• Persistence and effective follow-up systems are key.

Important Reminders

• Money is a vessel to achieve great things.
• Keep questions coming, always aim to improve strategies.

Contact

• Regular video updates every Thursday at noon.
• Open to questions and feedback.

"Finish out the year strong, go get some clients!"