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Understanding Qualitative Research Approaches

Apr 20, 2025

Qualitative Revision

1. Overview of Qualitative vs. Quantitative Research

  • Qualitative Research
    • Focuses on answering "why" questions
    • Uses words to understand experiences
    • Emphasizes understanding the world through others' perspectives
    • Examples: Descriptive phenomenology, ethnography
  • Quantitative Research
    • Focuses on testing hypotheses between variables
    • Answers questions with numerical elements
    • Example: Statistical analysis (Ellis 2022)

2. Descriptive Phenomenology

  • Definition: Study of lived experiences, focusing on a group's day-to-day experiences
  • Origin: Philosophical roots with Edmund Husserl; expanded by Heidegger and Van Manen
  • Usage: Suitable for studying first-time mothers' breastfeeding experiences within 3 months of birth
    • Researchers enter with an open mind, gather descriptions of full-range experiences
    • Beneficial for understanding mothers' feelings and breastfeeding experiences

Interpretive Phenomenology

  • Developed by: Heidegger
  • Focus: Understanding and discovering wisdom from lived experiences

Bracketing

  • Definition: Process of identifying preconceived notions and setting them aside
  • Purpose: Maintain an open mind and remove bias (Moule, 2016)

3. Ethnography

  • Definition: Writing about people and culture; describes how culture influences behavior
  • Fieldwork: Researcher immerses in the environment being studied
  • Example: Studying the impact of a youth club on depression and anxiety

Tacit Knowledge

  • Definition: Knowledge difficult to communicate; gained through experience and interaction
  • Importance: Understanding informal social interactions and relationships (Ellis 2022)

Data Collection in Ethnography

  • Approach: Immersion in the environment and repeated observations
  • Purpose: Gain emic perspective, document cultural norms
  • Outcome: Thick description analyzing group culture (Moule, 2016)

Grounded Theory

  • Purpose: Generate theories from observed data
  • Process: Uses deductive reasoning to develop hypotheses
  • Application: Understanding the introduction of tablets in older populations during COVID

Theoretical Sampling

  • Definition: Starts with initial participants, expands as concepts emerge
  • Purpose: Develops interpretation over time (Moule 2016)

Constant Comparative Analysis

  • Definition: Ongoing comparison of data to find patterns
  • Process: Iterative, refines emerging theories (Corbin and Strauss, 2015)

Statistics

  • Nominal: Categories without order (e.g., gender, religion)
  • Ordinal: Ordered categories (e.g., education level)
  • Scale: Equal intervals between values (e.g., temperature)

Correlation

  • Strongest/Weakest: Determined by absolute value of correlation numbers
  • Cohen and Holliday Guidelines:
    • Very weak: ≤.19
    • Weak: .20-.39
    • Modest: .40-.69
    • Strong: .70-.89
    • Very strong: .90-1.0

P Value

  • Significance: P < .5 = significant; P > .5 = not significant

Ethics in Research

  • Belmont Report Principles: Respect, Beneficence, Justice
  • Respect: Informed consent without coercion
  • Beneficence: Aim to benefit participants and society
  • Justice: No discrimination; prioritize participants' interests (Beauchamp and Childress, 2013)

Study Plans for Postnatal Depression Intervention

  • Design: Pre-test post-test intervention with Beck’s Depression Inventory
  • Informed Consent: Detailed explanation, individual consent for each part, right to withdraw
  • Anonymity: Use unique study numbers
  • Confidentiality: Restricted data access, secure storage

Risks and Benefits

  • Risks: Potential distress, confidentiality breaches

  • Benefits: Shared experiences, understanding feelings, symptom reduction

  • Ensure confidentiality and anonymity to protect participants’ privacy in qualitative interviews