Transcript for:
Strategies to Get 10 New Clients by the End of the Year

these are the four strategies to get you 10 new clients by the end of the year guaranteed and it doesn't involve any ads funnels or paying for leads the first strategy is to use this exact script to slide into people's DMS I've used this thousands of times and it gets me replies almost every single time some people think it takes a sales call to get a sale and I completely disagree I've sold millions of dollars over just having a conversation a chat with another person tring identify their challenges seeing if I can be helpful in presenting them a path forward that required no scheduled call in my calendar here's how it works the first step is to message all of your followers on social media if you wanted to prioritize I would say start with Instagram first cuz has a better messaging platform and then go to LinkedIn start with the people that have followed you most recently and send them this exact message so I call it the this or that framework essentially you want to send the message to say hey name hey Bob thanks for the follow thanks for the engagement thanks for the like thanks for the comment whatever they did that engage with you thanks for the connect thanks for the request if you're on LinkedIn are you here for Content are you here for my perspective are you here for the videos or are you looking to grow your business or are you looking for help with your logo or are you looking for help with your financials whatever value proposition you have that's the other question you always want to end on that so you ask them are you just here for the content or are you looking for help and then offer whatever value proposition you've got if they say I'm just here for the content you say awesome thanks for being here I appreciate you but if they say both or help on growing my business or I need a new logo say like perfect let's dig in perfect let's chat perfect let's talk more let me see if I can be helpful but the key is is to keep it on the chat do not move to a phone call cuz that's where a lot of people are like oh let's let's have a conversation and then your Calendar's full of a bunch of people that aren't qualified that just want to pick your brain that are never going to buy if you want to see it play out just go find me on Instagram D martell2 Martell follow me and DM me script and I'll walk you through it myself the second strategy is the spear email I learned this from one of the smartest marketing Minds in the world a guy named Dean Jackson if you search nword email he talks about it in depth my buddy Taki renamed it to spear and I like the way he framed it it makes it easier to remember spear stands for short personal and expects a reply spear here here's how it works so let's say for example you wanted to fill up a workshop for marketing essentially what you want to do is you want to send this email to anybody on your list and it's very specific and short I literally use it to fill up an event couple weeks ago with this exact same email strategy first off the subject line should say location SL event name that way it's like very clear you're a friend sending another friend here's what I got going on here's the location then you say hey first name or hey Jason I'm running a small startup marketing workshop in San Francisco at the end of July would you like to join me question mark first name it's short specific and expects a reply it doesn't have all the details but the person reads that and goes oh I would like to go to a startup Workshop San Francisco got it what are all the details that's what happens is everybody will reply and that gives you the chance to provide the quick facts the details to get them involved and that's where you would disclose the price simple email strategy gets people to leave in for you to fill up your workshops you can use this exact same strategy for webinars for strategy sessions literally anything that you might have where you can help somebody it sounds so simple most people won't do it but I'm telling you it'll absolutely Crush for you the third strategy and it might be the easiest one is to design a special offer for the holidays so Global sales rise 10% in December and this is your chance to take advantage of that consumer Behavior there's three types of offers a limited time offer a discount offer and a freebie offer you can can leverage one two or even all three to capitalize on this buying window the limited time offer is an offer that expires after a certain period of time the discount offer is providing a reduction on price the freebie offer is like getting a free gift or getting an additional product for free when you purchase something else here's an example of using all three at once check out this email so it starts hey name I'm putting a very special offer together from now until the end of the year I'm offering a and then insert your discount on your service or product plus if you buy within the next 48 hours I'll throw in a and this is where you put your freebie or your bonus as a free gift Dan so this is a heads up email that you can get people to make a decision to buy more product or Services as part of your offer the fourth strategy is to turn existing clients into new clients for every customer that gets value from your product or service you should be able to get at least one or two other new clients but here's the problem most businesses don't even ask which is crazy because referrals are are the easiest leads to convert since the person comes in with some warm introduction which means they already know like and trust you so here's how you do it once a customer gets value from your product or service whether at the initial transaction or afterwards once they get results send them this exact message hey name one of the ways we're able to offer best product or service is by staying busy working with clients and not getting distracted running elaborate marketing programs on that is there anyone you care about that you think we could help with our product service if so I'd love their names contact and permission to reach out mentioning your name would that be okay who comes to mind why this message works so well is a few things one you say hey I want your help so I don't get distracted doing a bunch of marketing two you say who do you know that you care about that'll filter everybody's thoughts and peoples and names into a handful of people and then third you end on the question and you make it easy for them because you're not saying make the introduction saying give me some names I'll reach out to them but can I use your name which makes it a no brainer for somebody to recommend if you want to learn how I built a million-dollar company in 60 days click the video and I'll see you on the other side