Sales Management Planning Process: Step Six - Implement and Evaluate

Overview

• This section covers step six of the sales management planning process.
• It focuses on implementing and evaluating the plan after the planning phases (steps 1 to 5).

Key Points

Implement the Plan

• Action Execution:
  • After planning (steps 1 to 5), carry out the planned actions.
  • Execute the plan as devised in the earlier steps.

Evaluate the Plan

• Feedback Collection:
  • Conduct surveys or follow-up activities to gather feedback.
  • Assess how the action was executed and its effectiveness.

Continuous Improvement

• Reflect and Improve:
  • Use feedback to identify areas for improvement.
  • Enhance processes for future actions.
  • The cycle involves planning, acting, observing, and reflecting repeatedly to improve action outcomes.

Conclusion

• Step six emphasizes carrying out the plan, evaluating the outcomes, and continuously improving the process for future efficacy.