Dropshipping Overview

Introduction

• Two Ways to Start Dropshipping: Low budget ($10-$50) and High budget ($50-$250).
• Experience: Speaker has made over $20 million in dropshipping over 5 years.
• Goal: Help you decide which method is best for you.

Why Dropshipping?

• Growing Trend: Google Trends shows increasing interest.
• Not Saturated: Every business model has competitors; success depends on uniqueness and effort.
• Key to Success: Stand out through different methods.

Four Key Factors in Dropshipping

1. Finding a Product
2. Building a Store
3. Marketing the Product
4. Fulfilling Orders

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Starting with Low Budget

Finding a Product

• Common Methods: AliExpress & TikTok (but involves guesswork).
• Risks: Relying on low-quality data can be risky.
• Data-Driven Research: Use tools like Dropship.io for more reliable product validation.
• Success Metrics:
  • Problem-Solving: Product should solve a specific need.
  • Evergreen: Product should sell year-round.
  • Uniqueness: Product should be distinctive and not easily found locally.
• Example: Mini Sewing Machine meets all criteria.

Building a Store

• Platform: Shopify is recommended for building dropshipping stores.
• Store Types:
  • General Store: Variety of products.
  • Niche Store: Focused on specific category.
  • One Product Store: Highly recommended for better conversion rates.
• Shopify Apps Used:
  • UpCart: Upselling products.
  • WideBundle: Product bundling.
  • BUCKS: Currency conversion.
• Low Budget Store: Use a special link for $1/month access to Shopify.

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Starting with High Budget

Building a Store

• Outsourcing: Many dropshippers pay for store setup.
• Cost Issues: Can be hundreds to a thousand dollars; may feel overcharged.
• Alternative Offer: Dropship.io/store for $49 with a refund policy if not profitable within 2 months.

Marketing Strategies

• Low Budget Marketing:

  • Target low-ticket products ($15-$30).
  • Use organic traffic methods on TikTok & Instagram.
  • Focus on content creation; requires creativity and trend detection.

• Profile Setup:

  • Store domain as username.
  • Domain logo as profile picture.
  • Call to action and website link in bio.

• Guidance Document: Available in the description for content creation tips.

• High Budget Marketing:

  • Use paid traffic, primarily on Facebook ads.
  • Understand upfront costs for testing ads (can be $200-$250).
  • Focus on high perceived value products to cover costs.
  • Video tutorial available for setting up Facebook ads.

Fulfilling Orders

• Outsourced Fulfillment: No manual work required.
• Suppliers: Contact David and William on Skype for fulfillment assistance (only if orders are ready).

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Conclusion

• Questions & Engagement: Encouraged to ask questions or request specific dropshipping topics.
• Call to Action: Like and subscribe for more valuable content.