Transcript for:
Comprehensive Guide to Dropshipping Success

Now listen, there are 2 ways  you can start dropshipping,   it’s either with a low budget or high budget. And believe me or not, it IS possible with  both of these ways, because having made   over 20 million dollars in dropshipping  myself over the course of 5 plus years,   I have practically been through it all, which is  why I will go over these 2 ways you can start,   so you can decide which one is the best for you. I will literally put everything down on the  table with full honesty and transparency,   so make sure to stick till the end. Now, let’s begin. Before I go over the 2 ways you can start,  I want to quickly tell you what I mean with   low and high budget. Low budget in my eyes is  anywhere from 10 to 50 dollars, and high budget,   50 to 250 dollars. You don’t need  more than that to get your first sale. But of course, with a low or high budget,  the methods to start will be different,   but I will talk about that later, because  I want you to firstly understand WHY   dropshipping is the best business model to  pursue, statistically speaking of course. With a quick search on Google Trends with the  term Dropshipping, you can clearly see that   in the last 12 months, dropshipping has kept  growing rapidly and gathering more attention   all around the world, meaning that more people  are interested in pursuing this business model. And before you think about it. No this does not  mean that dropshipping is getting more saturated,   or that it’s too competitive, because let’s be  honest here, every business model you pursue   will always be filled with competitors and  it’s just a matter of how badly you want it,   and the effort you’re willing to  put in to outcompete the others. The ONLY difference, or ‘’price you need to pay’’  if you are going to start dropshipping at this   time, is to be way more different in how you do  things than the others, so you can stand out. Now even though I run multiple dropshipping  stores till this day that are generating   millions of dollars, I still have  to face new upcoming competitors,   and make small changes to still  maintain my position in the industry. But that isn’t a big deal as long as  you keep your foot in the industry,   stay updated with changes happening,  and implement them into your own stores. Anyway, now that you have an understanding of why  you should start dropshipping and what to expect,   let’s get to the real value. The whole  dropshipping operation consists of 4 factors,   and that is, finding a product to sell,  building a store, marketing the product,   and lastly, fulfilling your orders. That’s the key factors you need to master in order  to operate a successful dropshipping business. And back to the main topic of this video,  I will now go over the low budget and   high budget ways you can start, and it’s  your call to decide what’s next for you. Let’s start with the first factor, and  that is, finding a product to sell. There are a bunch of different methods you can  use when it comes to finding a product to sell.   AliExpress and TikTok for example are what the  majority of new dropshippers use to find products. However, in reality, it’s just endless  hours of scrolling and purely guessing   if the product will sell or not and this  method can work but there is more risk   involved with it since you are relying  on low-quality data as a research method. And with low quality data, this is what I mean. Imagine yourself going to AliExpress, and let’s  say that you found this product that you deem   is interesting to you. You do not have any data  about this product that will validate if it is   worth selling. You just have to go with your gut  feeling, which is of course what you should always   go after, but having some sort of validation will  increase the chances of succeeding with a product. I mean of course, going to Facebook Ads  library to look at the engagement and   reach that an advertisement for a product has,  does give some sort of validation since no one   is going to be spending money on ads unprofitably.  But then you have to remember the engagement you   see does not reveal data about the geographical  location of the consumers who saw the ads. And   this is really important, an advertiser targeting  countries with a low purchasing power may get 10   million views on the advertisement and generate  $5000 in revenue while another advertiser   targeting countries with high purchasing  power, such as Switzerland, Qatar or the   United States with the same amount of views would  generate minimum $500k in revenue for-example. And if you want to approach this with a  high budget and have a great advantage,   it’s through data driven product research,   to see if a specific product is actually  selling for the other dropshipper. Which is how me and the other pros do it, one of  my favourite tools to use for this is Dropship.io You just go to any product you find  interesting from a Shopify store,   copy the link for it, paste it in  Dropship.io and it will show you   the sales revenue that the store owner  is making every single day.This is not   100% accurate but it at least gives you an  idea that the product is worth pursuing. And there are the 3 key metrics  to finding a good product to sell. Problem solving, make sure that the  product solves a problem and provides   a solution for your customers  that actually benefi ts them Ever-green product, make sure that  the product can sell well throughout   the year and doesn’t rely on any  seasons, such as Summer or Winter And lastly, Uniqueness, the product itself is  unique, for example, it gives a wow-factor,   high perceived value, and is  not easily found in local stores If you follow these 3 factors  when doing product research,   your chances of finding a  winning product is much higher. And a great product that actually follows  these factors is this Mini Sewing Machine,   it solves a problem, sells throughout  the year and is very unique,   and I’ve seen many sell this product successfully. So what’s the conclusion for finding  products? If you are on a low budget,   you should use AliExpress or TikTok to find  a product to sell, but again, the chances of   finding a great product isn’t so high. Don’t get  me wrong, it works, but it will take more time,   if we compare it to the high budget method  where you use a tool to rely more on data. After you have found a product,  the next step is building a store. The majority of dropshippers  including myself use Shopify   to build our dropshipping stores  because it is easy to use and they   have multiple different store themes that  you can pick from to design your store. There are 3 types of stores you can  build in dropshipping, a general,   niche, or one product store. A general  store is basically a store with a bunch   of products from different categories, a  niche store is focused on 1 niche only, and   a one product store is what it sounds  like. A store with only 1 product. And a one product store is what I  strongly recommend you to create,   because the conversion rates are much higher than  the other store types, and it’s faster to create. Also, Shopify has a marketplace of apps that  you can install to your store, to help increase   your revenue even more and give the customers  in your store an overall better experience. The 3 main Shopify apps that  I use are UpCart, WideBundle,   and BUCKS. I use UpCart to upsell  different products, WideBundle to   offer product bundles and bucks to automatically  convert prices to the customers local currency. And no, I am not sponsored by any of  them, these are just the apps that   I use for all of my dropshipping stores  to help increase conversion rate and the   average order value. I’m just laying  out everything on the table for you. But here’s the thing, if you’re entering with a  low budget, all of this can be really expensive   and it’s not as easy as it seems to build a  good optimised Shopify store. It takes time. Because of that, I’ve created a special link with  shopify that you can use to access everything for   just $1 a month to use their platform, and  on my channel, I've also uploaded a video   where I go over exactly step by step on how  to build a highly converting shopify store. I’ll leave both of the links in the description. Believe me, this will save you a lot  of time and make things easier for you. Otherwise, for a high budget. You probably want to  skip this whole step of building your own store,   which is quite frankly what a lot of dropshippers  do nowadays because it can get really time   consuming, or in other words boring to repeatedly  build a store for each product again and again. So what dropshippers do is go to different  ecommerce services to pay other dropshippers   to build a store for them, and that costs hundreds  of dollars, and even if you want to enter with a   high budget, hundreds of dollars and even up to  a thousand dollars for a store isn’t worth it. In fact, you’re getting overcharged. Yes, you can get your money back overtime but   that’s only if you manage to  make a profit with the store. So you’re basically putting yourself  in a high risk low reward situation For that, I’ve put lots of time from my end  into offering you the same service for a way   cheaper price, at dropship.io/store you can get  the same deal for just $49 and if you don’t make   your money back after 2 months of trying, we  will refund you the full amount without any   questions asked. These are some examples  of stores we build out for our customers: It’s just a no brainer, and if this wasn’t  good, I would never mention it to you. Anyway,   now that you’ve found a product and built  a store, it’s time for the marketing part. If you want to market your product with  a low budget, you need to make sure that   it’s a low ticket product, meaning that the  product is cheap to source from suppliers. You need to also make sure that the product  is priced at a low and affordable amount,   anywhere between $15 to $30. Because you’ll be promoting it  through organic traffic on big   platforms like TikTok and Instagram. And  the audience there are mostly teenagers who   cannot afford to spend much so make sure  they're getting a good deal out of this. The whole content creation industry is a field  of opportunities, you can promote any product   of yours without having to spend a penny on  ads. Meaning that you’ll have a much higher   profit margin than the usual dropshippers  who go with paid ads to drive traffic. But here’s the thing you need to keep in mind. Content creation is not a walk in  the park, it requires creativity,   algorithm knowledge, and the ability to  detect trends. So when you first start   with organic marketing on TikTok or  Instagram, you need to make sure that The username is your store domain, The  profile picture is your domain logo,   a good call to action, and most  importantly your website is linked   in your profile bio because that’s where  you will be redirecting your traffic. Now that you’ve got that setup,   you might be wondering. How do I  make content and how do I go viral? To save as much time as possible here,  I’ve personally written a detailed Google   document explaining how to start with  organic marketing for your dropshipping   store. I’ll leave it in the description  as well. I go over all the steps there. On the other hand, if you want to  pursue marketing with a high budget,   it will be with paid traffic. Then  Facebook ads is the way to go,   believe it or not but facebook to this day is  the best platform to advertise your products on. Because that’s where all the working class  people spend their time. They have the money,   and you have the product, which  means there’s a lot of money to   be made and that’s if you have the  right product and ad creatives. And keep in mind, facebook is not easy. Don’t  think that it’s just creating a campaign,   setting a budget and publishing it.  It’s way deeper than that. The first   thing you need to understand is that  there’s lots of upfront costs on ads   and testing different ad creatives to  see which one works and is profitable. It can honestly get very expensive, even I,   who also use facebook ads for my  dropshipping stores, spend anywhere   between $200 to $250 dollars just to test  and see if a product is worth selling or not. The second thing you need to understand is  that the product itself has to come across   as a high perceived value, meaning that  if you are selling a product that can be   sourced for $5 and it has the perceived value  of being sold for $50. Then that means you will   have high enough profit margins to cover up for  all the fees that come along with paid marketing. So now that you’ve understood those 2 things and  are wondering, how do I set up facebook ads? Well,   here’s the solution. I’ve uploaded a  video on my channel where I go over   from A-Z on how to set up a successful Facebook  ad, I will leave the video in the description. Now lastly, after you have found  a product, built the store,   started marketing it, and received a few  sales, it’s time for the fulfillment part. With dropshipping, when it comes to fulfilling  your orders, it’s all outsourced. Which is   the beauty with dropshipping in my opinion. You  never have to lift a finger for the fulfillment. There are a bunch of tools that you can use  to fulfill orders and have it automated,   but I’ll just save your time and give  you my own suppliers that I work with   for all my dropshipping stores.  They will do everything for you. It’s 2 guys, David and William. I suggest  that you message both on Skype individually,   speak with them and see who  you can get the best deal from. And please, only message them if you have orders  rolling in, if you do not have any orders,   then wait. Because I am giving you their  contact and we need to respect their time.   They are extremely fast at setting up everything  with and get things going, so don’t worry. And for fulfillment, there is no low  budget or high budget ways. This is it. Alright, that was all for today. If you would  have any questions, or if you would like to   see any other type of dropshipping video,  please let me know in the comments below. Now, if you found this video helpful,   make sure to give it a like and subscribe  if you want to see more valuable content. Take care for now.