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Leadership Vision Alignment

Aug 4, 2025

Summary

  • The meeting focused on a disciplined approach to achieving leadership alignment on company vision, emphasizing a framework of eight essential questions.
  • EOS Implementers guide leadership teams to agree on and document unified answers to all eight questions to create a clear, actionable vision.
  • The Vision Traction Organizer (VTO) tool, which consolidates these answers, was introduced as a free resource available on the EOS Worldwide website.

Action Items

  • All leadership team members: Review and prepare to answer the eight questions collaboratively in the next leadership session.
  • Next leadership meeting – Facilitator: Download and distribute copies of the Vision Traction Organizer (VTO) from eosworldwide.com/VTO.

Eight Essential Vision Questions & Framework Adoption

  • EOS has identified eight critical questions for creating company vision clarity:
    1. Core values—agree on 3-7 unique cultural/behavioral traits.
    2. Core focus—define and narrow the company’s sweet spot for excellence.
    3. 10-year target—set an ambitious, clear long-term goal.
    4. Marketing strategy—clarify target market, unique selling points, proven process, and customer guarantee.
    5. 3-year picture—describe revenue, profit, and 5-15 specific goals or attributes for the organization.
    6. 1-year plan—establish specific measurable goals and 3-7 top annual priorities.
    7. Quarterly Rocks—define the 3-7 most critical actions for the next 90 days.
    8. Issues—list and acknowledge current challenges, obstacles, or opportunities impacting the vision.
  • 100% agreement across the full leadership team is required for each answer.
  • Achieving this alignment is expected to produce a "Crystal Clear Vision" and unified organizational direction.

Decisions

  • Adopt the EOS Eight-Question Framework for Vision Alignment — The team agreed to address these questions to eliminate ambiguity and unify direction across leadership.

Open Questions / Follow-Ups

  • Who will facilitate the initial session for answering the eight questions?
  • Has everyone reviewed the VTO tool, or is further orientation needed?