hello everyone this is mahita welcome to mahita smart education today in this video we are going to learn about sitecore and this video is like the introduction video for sitecore and in my next videos i am going to cover all the topics related to sitecore and okay and these videos are like the one-stop solution to learn sitecore and basically in this video i am going to cover what is hardcore what is content management system why to use sitecore what is the architectural overview of sitecore and what are the experience manager roles and what is launchpad i am going to cover all these things in this video okay without wasting our time let me move on to our video a sitecore is one of the leading digital experience software and web content management plot platform and we can say that sitecore is a software which is used to create and manage the websites or web pages and which is a tool in content management system have you wonder what is this content management system content management system is like the computer software which is used to manage the creation and modification of digital content so we can say that sitecore is one of the tool in content management system hope you are clear and yes let's move on to the features of sitecore there are various features of sitecore is there for these reasons we prefer sitecore okay and the first and the foremost reason is personalization sitecore provides personalization personalization means for example i am running a website then if some customers visited my website then sitecore will hold the data of the customers and how much time they are spending in my website and in which article they are interested in all these things sitecore is going to hold it and whenever the customer revisited my website these are using these analytics sitecore will provides my customers a personalization like for example i am running a goods goods type of website then what type of products the customers are involved in are how much time they are spending in single item like all these things sitecore is going to hold the data and whenever the customer revisited my site then this data by using these analytics sitecore will gives him the related products without searching this is what personalization means and this is one of the wonderful feature of sitecore okay and sitecore also provides multilingual and multi-site management multilingual means sitecore supports multiple languages so that the website creator can write the ad right his website in any language okay and the scalable content management from small digital footprints to global enterprise scale deployments spanning hundreds of sites sitecore xp xp means experience platform provides comprehensive frameworks and features to effectively manage all your content with ease and it provides rich data and smart insights also and the site core experience database we have to talk about this because sitecore experience database is like one of the huge storage place and it is having nearly terabytes and even petabytes of data is there so we can manage all our websites in single sitecore software and it is very flexible and it is very fast and simple and it effectively engage customers with personalized experience and it is very high performance and like all that core products sitecore xdb supports load balancing to optimize the performance and huge storage capacity as i told you the experience database sitecore experience database is having terabytes or even petabytes of data and meaning all your customer data is accessible to siteport right and omnichannel delivery and intelligence by using sitecore we can also provide or we can also add advertisements and we can also give the advertisements okay and it is easy customer geolocation yes based on the geolocation also the custom based on the customer's geo location the data will be provided to him him or her and site core experience profile for customers and this is one of the best feature inside code sitecore gives profile to each and every customer like how much time they are it is like analytics for every customer different different ways okay in different ways they will they are going to create the profile for every customer remember and engagement analytics we have already talked about this and these are all the very wonderful features of sitecore and these features made sitecore one of the leading content management system and let us see the architectural overview of sitecore the sitecore architecture is mainly consist of three products they are sitecore experience manager sitecore experience platform sitecore experience commerce sitecore experience manager mainly deals with the content management or content publishing all these things experience manager will be dealt with and experience platform which combines the experience manager roles and the content delivery and marketing etc and experience commerce is mainly related to the personalization and marketing okay let's see in detail about the experience platform experience platform combines experience manager with the marketing and customer intelligence features like it provides xconnect and xdv xdb means experience database and experience connect is the name given to the set of service it is a software which is mainly in between the customer data and the xdb xdb means database and it will give store the data in xdb okay x connector and sitecore experience commerce sitecore experience commerce is fully integrated and feature rich commerce solution and it combines the content management personalization marketing customer intelligence and all the aspects and this is all about the experience commerce and experience platform now we are going to discuss the foremost feature that is sitecore experience manager if you are working in a site core then you will definitely know about this sitecore experience manager and uh in this thing we are going to manage and publish the content it is mainly related to the content development okay and x xm refers to experience manager refers to the web content management and which is the core of sitecore experience platform and experience manager encompasses the features involved in the creation manager management personalization and publishing of content that is mainly related to the content and see this is the architecture of a site core experience manager i am going to tell you about this master database it is having some databases for storage and these are the indexes and these are going to be our tasks like content delivery content publishing site core identity server data exchange framework content management like this is there and these are the databases master database means which is having the data of all the versions sitecore is having different different versions and presently now uh it is 2021 march and now it uh the present version is 10 sitecore 10 is running on and we hope 10.1 is also coming soon okay master database contains all the versions of data and web database contains the present version data and core database is like the infrastructure basic website infrastructure is stored in core database and see forms database is having the forms forms information like for example if you visit some websites they will ask us to fill some forms right what is your name first name last name like those things your email address mobile number all those data will be stored in this forms database that is very useful know because it is stored differently so we can able to access them easily and quickly if all the data is stored in single database it is difficult for us to and it is also time consuming so if the data is stored in different different databases it is easy for us and for the software also to give us the information quickly right and private session state storage and shared session state store security database and security database uh which stores mainly the login information like sensitive information it stores like the username and password those things it will store that and yes this is all about experience manager roles now let us move on to what is the launchpad uh if you are using the sitecore then you must experience this type of launchpad in your say after logging into your sitecore then it will be appeared and it is not from the beginning of the sitecore it is not there in sitecore8 it was introduced and it is like a shortcut shortcut for the applications which are present in the sitecore and you can see sorry for the image it is somewhat blur and yes sir this is content editor and experience manager desktop and these are like the applications inside core okay and it uh so the launchpad is like the shortcuts for the applications of sitecore and yes this is all about our sitecore introduction and uh thanks for watching this video if you like this video do like share and comment below and don't forget to subscribe to my channel and if you found this video informative then please share it to your friends so that they can also benefit from this video right so thanks thanks for watching