A lawsuit was filed against Red Bull by a consumer who claimed they did not grow wings after consuming the product.
The lawsuit was based on Red Bull's slogan: "Red Bull gives you wings."
It was dismissed under the "reasonable consumer test" since no reasonable consumer would literally believe Red Bull could cause physical wings to grow.
Misleading Advertising Settlement (2014)
In 2014, Red Bull faced another lawsuit regarding misleading advertising.
The advertising implied that Red Bull provided more energy than other caffeinated products like coffee.
This was considered false advertising under the lawsuit.
Red Bull was required to settle the consumer fraud case for $14 million due to the misleading claims.
Discussion
Audience encouraged to share thoughts about Red Bull's advertising and the lawsuits in the comments.