Webinar: How to Streamline Sales Prospecting - From Cold Calls to Qualified Leads

Introduction

• Host: Kalush
• Theme: Sales process as a superhero with superpowers
• Session Purpose: Fun, engaging, and informative
• Speakers:
  • Shel Aditya, ABP Sales at CallHippo
  • Greg, Head of Growth at noCRM

Speaker Introductions

• Shel Aditya
  • Role: ABP Sales at CallHippo
  • Experience: Over 4 years
  • Expertise: Scaling sales teams, optimizing conversion, strategic growth
• Greg
  • Role: Head of Growth at noCRM
  • Expertise: Innovative sales strategies, market expansion

Webinar Agenda

1. Why Sales Prospecting Matters
2. Introduction to CallHippo and Its Mission
3. Sales Prospecting Workflow
4. Key Tools for Productivity and Efficiency
5. Advanced Features for Sales and Support Teams

Sales Prospecting: Importance

• Foundation of Sales Success:
  • Not just filling the pipeline, but finding and pushing the right opportunities
  • Focus on quality over quantity
  • Reducing sales cycle
  • Building trust with prospects
  • Long-term growth potential
  • Importance of retargeting leads
• Evolution in Sales Prospecting:
  • Multi-channel outreach using LinkedIn, WhatsApp, calls, emails
  • Leverage business communication tools

Introduction to CallHippo

• Overview: AI-driven business communication platform
• Founded: 2017
• Clients: 5,000+ businesses
• Key Features:
  • Parallel dialer, real-time insights, advanced reporting
  • Centralized messaging across calls, SMS, instant messaging
  • Integration with CRMs like Salesforce, HubSpot
  • AI voice and sales agents
• Benefits:
  • Increased lead generation and productivity
  • Global coverage in 90+ countries
  • Scalable for small to large enterprises

Sales Prospecting Workflow

• Steps in Workflow:
  1. Define Ideal Customer Profile (ICP)
  2. Build a Reliable Prospect List
  3. Prioritize Leads
  4. Personalize Outreach
  5. Utilize Tools and Technology
  6. Setup Follow-up Cadence
  7. Qualify and Hand Off Leads
• Focus on Quality:
  • Use strategic frameworks like BANT, SPIN, MEDDIC

CallHippo Features for Sales Teams

• Key Features:
  • Parallel Dialer: High-volume outbound campaigns
  • Call Recording: Training and quality control
  • Analytics: Detailed insights into call metrics
  • AI Assist: Real-time help during calls
  • Omni-channel Platform Integration
• Workflow Visualization:
  • Lead enters, calls made through dialer, followed by AI-assisted calls and engagement

Advanced Features of CallHippo

• Features for Sales and Support Teams:
  • AI Agents, Call Monitoring, Call Whisper
  • Wide range of dialers
  • Spam control features: Auto rotate, Spam watch
  • Seamless CRM integration
• Analytics and Reporting:
  • Advanced in-depth reporting
  • Data-driven decision making

noCRM Overview

• What is noCRM?
  • Lead management software, not a traditional CRM
  • Designed for salespeople
• Usage:
  • Solopreneurs, classic, and outbound sales teams
• Benefits:
  • Simplified lead management, focus on closing deals
• Integration:
  • Perfect combo with voice systems like CallHippo

Sales Process Steps and Tools

1. Define Sales Goals
2. Create a Productive Workspace
3. Reach Out to Prospects
4. Qualify Prospects
5. Analyze Prospecting Efforts

Audience Q&A

• Avoiding Spamming: Use features like auto-rotate and spam watch
• Regional Data Compliance: Understand legal frameworks, train teams
• Integrating Cold Calling: Use multi-channel tools like email, social
• Training Sales Reps: Role plays, AI coaching tools
• Emerging Technologies: Use dedicated sales tools, automation, integration with various communication channels

Conclusion

• Key Tools: CallHippo and noCRM for effective sales prospecting
• Offers: Exclusive discounts for users of both platforms
• Final Note: Sales prospecting doesn't have to be overwhelming with the right tools and strategies.